Advertisin - Study guides, Class notes & Summaries

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Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes
  • Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes

  • Summary • 31 pages • 2024
  • This summary includes all obligatory course materials: - Full textbook Persuasive Advertising by Scott Armstrong - Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker - Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis - Articles from Goldenberg This summary also includes the most important lecture notes. Notes from the guest lecture are NOT included. Good luck with the exam! :)
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Solution Manual For Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow, Donald E Baack Chapter 1-15 Solution Manual For Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow, Donald E Baack Chapter 1-15
  • Solution Manual For Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow, Donald E Baack Chapter 1-15

  • Exam (elaborations) • 559 pages • 2024
  • Solution Manual For Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow, Donald E Baack Chapter 1-15
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Test Bank For Advertising Media Planning 4th Edition By Larry Kelley, Kim Sheehan (All Chapters, 100% Original Verified, A+ Grade)
  • Test Bank For Advertising Media Planning 4th Edition By Larry Kelley, Kim Sheehan (All Chapters, 100% Original Verified, A+ Grade)

  • Exam (elaborations) • 86 pages • 2024
  • Test Bank For Advertising Media Planning 4th Edition By Larry Kelley, Kim Sheehan (All Chapters, 100% Original Verified, A+ Grade) Test Bank For Advertising Media Planning 4e By Larry Kelley, Kim Sheehan (All Chapters, 100% Original Verified, A+ Grade)
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PROMOTION: Advertising and Communication Complete Package PROMOTION: Advertising and Communication Complete Package
  • PROMOTION: Advertising and Communication Complete Package

  • Summary • 132 pages • 2024
  • This extensive document should be used from the start of the course. Print it to take notes during lectures and use it for the open-book exam. + GET ALL THESE BENEFITS: + Safe yourself 80+ hours by using this as your coursebook: - Use it to get FULL POINTS for the bonus quizzes! - Use it for the mandatory reading! - Use it to ACE the open-book exam! + Save yourself 75%! 132 pages total instead of 508! + Use this to save yourself time while still getting all the knowledge! + Pri...
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FBLA Advertising Practice test Questions With 100% Correct Solutions.
  • FBLA Advertising Practice test Questions With 100% Correct Solutions.

  • Exam (elaborations) • 14 pages • 2023
  • FBLA Advertising Practice test Questions With 100% Correct Solutions.
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Test Bank for Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow
  • Test Bank for Integrated Advertising, Promotion, and Marketing Communications, 9th Edition by Kenneth E Clow

  • Exam (elaborations) • 762 pages • 2022
  • Test Bank for Integrated Advertising, Promotion, and Marketing Communications 9e 9th Edition by Kenneth E Clow, Donald E Baack. ISBN-13: 4345 Full Chapters test bank included PART 1: THE IMC FOUNDATION Integrated Marketing Communications Brand Management Buyer Behaviors The IMC Planning Process PART 2: IMC ADVERTISING TOOLS Advertising Campaign Management Advertising Design Traditional Media Channels PART 3: DIGITAL AND ALTERNATIVE MARKETING Digital and Mobile Marketing Socia...
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FBLA Advertising Test (Latest 2024) | 128 Questions and Answers (100% Well Explained)
  • FBLA Advertising Test (Latest 2024) | 128 Questions and Answers (100% Well Explained)

  • Exam (elaborations) • 18 pages • 2023
  • FBLA Advertising Test (Latest 2024) | 128 Questions and Answers (100% Well Explained)
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Advertising and Public Relations(COM3708 Exam pack 2023)
  • Advertising and Public Relations(COM3708 Exam pack 2023)

  • Exam (elaborations) • 50 pages • 2023
  • Advertising and Public Relations(COM3708 Exam pack 2023) Questions and 100% accurate answers.
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Test Bank Advertising and Promotion An Integrated Marketing Communications Perspective, 13th Edition by George Belch
  • Test Bank Advertising and Promotion An Integrated Marketing Communications Perspective, 13th Edition by George Belch

  • Exam (elaborations) • 814 pages • 2024
  • Test Bank for Advertising and Promotion An Integrated Marketing Communications Perspective, 13th Edition by George E. Belch and Michael A. Belch. 9781266149061 test bank : Test Bank Advertising and Promotion 13e, TB
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Summary Literature + Knowledge clips - SIPA Social Influence, Public Communication and Advertising - 2022/2023
  • Summary Literature + Knowledge clips - SIPA Social Influence, Public Communication and Advertising - 2022/2023

  • Summary • 48 pages • 2022
  • English summary of the 7 articles and 8 knowledge clips of SIPA Social Influence, Public Communication and Advertising.
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