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Advertisin - Study guides, Class notes & Summaries

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Canadian Advertising in Action, 11e Keith J. Tuckwell (Test Bank)

  • Canadian Advertising in Action, 11e Keith J. Tuckwell (Test Bank)

  • Exam (elaborations) • 361 pages • 2023
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    • Canadian Advertising in Action, 11e Keith J. Tuckwell (Test Bank) Canadian Advertising in Action, 11e Keith J. Tuckwell (Test Bank)
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Literature SIPA / Social influence, Public Communication & Advertising

  • Literature SIPA / Social influence, Public Communication & Advertising

  • Summary • 26 pages • 2023
  • Summary of all the literature for the Social Influence, Public Communication & Advertising/ SIPA course at the University of Utrecht, as part of the social, health & organizational Psychology masters.
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Psychology of Advertising - Extensive summary of all lectures (english)

  • Psychology of Advertising - Extensive summary of all lectures (english)

  • Class notes • 23 pages • 2023
  • Extensive summary of all lectures (english)
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Advertising & IMC Principles and Practice, 11e Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells (Solution Manual)

  • Advertising & IMC Principles and Practice, 11e Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells (Solution Manual)

  • Exam (elaborations) • 437 pages • 2023
  • Advertising & IMC Principles and Practice, 11e Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells (Solution Manual) Advertising & IMC Principles and Practice, 11e Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells (Solution Manual)
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Psychology of Advertising lectures

  • Psychology of Advertising lectures

  • Class notes • 75 pages • 2023
  • Lectures of Psychology of Advertising lectures
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FBLA Advertising Definition Terms questions with correct answers

  • FBLA Advertising Definition Terms questions with correct answers

  • Exam (elaborations) • 15 pages • 2023
  • Available in package deal
    • promotional advertising CORRECT ANSWER advertising designed to increase sales institutional advertising CORRECT ANSWER the process used to try to create a favorable image for a company and foster goodwill in the marketplace media CORRECT ANSWER the avenues through which messages are delivered; also known as channels print media CORRECT ANSWER newspapers, magazines, direct mail, signs, and billboards used in advertising transit advertising CORRECT ANSWER advertising found on public tr...
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COM3708 Portfolio (Assignment 1) - Advertising And Public Relations (COM3708)

  • COM3708 Portfolio (Assignment 1) - Advertising And Public Relations (COM3708)

  • Exam (elaborations) • 23 pages • 2023
  • COM3708 - Avertising and Public Relations Portfolio (Assignment 1)
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ADV 318J EXAM 1 (Wilcox) | INCLUDES 4 LECTURES, TEXTBOOK (Ch. 1, 3, 4, 18), HISTORY OF ADVERTISING VIDEO, CIGARETTE ADVERTISING VIDEO| PASSED!!

  • ADV 318J EXAM 1 (Wilcox) | INCLUDES 4 LECTURES, TEXTBOOK (Ch. 1, 3, 4, 18), HISTORY OF ADVERTISING VIDEO, CIGARETTE ADVERTISING VIDEO| PASSED!!

  • Exam (elaborations) • 15 pages • 2024
  • ADV 318J EXAM 1 (Wilcox) | INCLUDES 4 LECTURES, TEXTBOOK (Ch. 1, 3, 4, 18), HISTORY OF ADVERTISING VIDEO, CIGARETTE ADVERTISING VIDEO| PASSED!!
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Advertising and Integrated Brand Promotion 8th Edition By Thomas O'Guinn - Test Bank

  • Advertising and Integrated Brand Promotion 8th Edition By Thomas O'Guinn - Test Bank

  • Exam (elaborations) • 807 pages • 2023
  • Advertising and Integrated Brand Promotion 8th Edition By Thomas O'Guinn - Test Bank (Complete Test Bank Chapter 1-18 with Question Answers)
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Advertising & IMC Principles and Practice, 11e Sandra Moriarty Test Bank, Questions and Answers - All Chapters

  • Advertising & IMC Principles and Practice, 11e Sandra Moriarty Test Bank, Questions and Answers - All Chapters

  • Exam (elaborations) • 687 pages • 2024
  • Advertising & IMC Principles and Practice, 11e Sandra Moriarty Test Bank, Questions and Answers - All Chapters. Strategic Brand Communication Advertising Public Relations Action and Interaction: Direct Response and Promotions How Brand Communication Works Strategic Research Segmenting and Targeting the Audience Strategic Planning Creative Side Promotional Writing Direct Response Media Basics Paid Media Owned, Interactive, and Earned Media Media Planning and Negotiation IMC Management Evaluating ...
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