Macinnis - Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Macinnis? On this page you'll find 107 study documents about Macinnis.
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Samenvatting: Consument en Marketing (MIDTERM 1)
- Summary • 22 pages • 2024
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Dit is een samenvatting voor de eerste midterm van Consument & Marketing, waarbij de hoofdstukken 1 t/m 6 worden behandeld van het boek: Consumer Behavior, 8e editie. 
 
De samenvatting is geschreven in het Engels
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Samenvatting MIDTERM 2 : Consument & Marketing
- Summary • 26 pages • 2024 Popular
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Dit is een samenvatting voor de tweede midterm van het vak Consument & Marketing. 
 
Deze samenvatting bevat de hoofdstukken 7 t/m 14 van het boek Consumer Behavior (8e editie), die tot de tentamenstof behoren
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Test Bank for Consumer Behavior 8th Edition ByWayne Hoyer, Deborah MacInnis, Rik Pieters (All Chapters, 100% original verified, A+ Grade)
- Exam (elaborations) • 340 pages • 2023
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Test Bank for Consumer Behavior 8th Edition ByWayne Hoyer, Deborah MacInnis, Rik Pieters (All Chapters, 100% original verified, A+ Grade) 
 
 
Consumer Behavior, 8e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank All Chapters, 100% original verified, A+ Grade)
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Summary Marketing for Pre-master Midterm 1 Chapter 1 - 6
- Summary • 34 pages • 2024
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A summary of the book Hoyer/MacInnis/Pieters' Consumer Behavior, 8th Edition which is required to study for the course Marketing for pre-master when following the pre master Marketing Management at Tilburg University. The chapters 1 until 6 are summarised which are required to know for the first mid term of the course.
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Marketing for Pre-master Summary Midterm 2 Chapter 7 to 14
- Summary • 30 pages • 2024
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A summary of the book Hoyer/MacInnis/Pieters' Consumer Behavior, 8th Edition which is required to study for the course Marketing for pre-master when following the pre master Marketing Management at Tilburg University. The chapters 7 until 14 are summarised which are required to know for the second mid term of the course.
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Consumer Behavior, 7e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank)
- Exam (elaborations) • 267 pages • 2023
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Consumer Behavior, 7e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank) 
 
Consumer Behavior, 7e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank)
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Solution Manual For Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters Chapter 1-17
- Exam (elaborations) • 319 pages • 2024
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Solution Manual For Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters Chapter 1-17
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Consumer Behavior 8th Edition by Wayne, Deborah MacInnis INSTRUCTOR MANUAL
- Exam (elaborations) • 302 pages • 2024
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INSTRUCTOR MANUAL Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters 
TABLE OF CONTENTS 
Chapter 01— Understanding Consumer Behavior 
Chapter 02— Motivation, Ability, and Opportunity 
Chapter 03— Exposure, Attention, Perception, and Comprehension 
Chapter 04— Memory and Knowledge 
Chapter 05— Attitudes Based on High Effort 
Chapter 06— Attitudes Based on Low Effort 
Chapter 07— Problem Recognition and Information Search 
Chapter 08— Judgment and ...
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Test Bank for Consumer Behavior 8th Edition by Hoyer, MacInnis & Pieters, ISBN: 9780357721292, All 17 Chapters Covered, Verified Latest Edition
- Exam (elaborations) • 242 pages • 2024
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Test Bank for Consumer Behavior 8th Edition by Hoyer, MacInnis & Pieters, ISBN: 9780357721292, All 17 Chapters Covered, Verified Latest Edition 
 
Test Bank for Consumer Behavior 8th Edition by Hoyer, MacInnis & Pieters, ISBN: 9780357721292, All 17 Chapters Covered, Verified Latest Edition 
 
Test Bank for Consumer Behavior 8th Edition by Hoyer, MacInnis & Pieters, ISBN: 9780357721292, All 17 Chapters Covered, Verified Latest Edition 
Test Bank for Consumer Behavior 8th Edition by Hoyer, MacInni...
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Test bank for Consumer Behavior 7th Edition by Wayne Hoyer (Author), Deborah J. MacInnis (Author), Rik Pieters A+
- Exam (elaborations) • 241 pages • 2024
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Test bank for Consumer Behavior 7th Edition by 
Wayne Hoyer (Author), Deborah J. MacInnis 
(Author), Rik Pieters A+ ..
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Solution Manual For Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters
- Other • 319 pages • 2024
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Solution Manual For Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters-The purpose of this chapter is to explore the fundamentals of consumer 
behavior. Consumer behavior involves understanding the set of 
decisions (what, whether, why, when, how, where, how much, and how 
often) that an individual or group of consumers makes over time about 
the acquisition, use, or disposition of goods, services, ideas, or 
other offerings. The psychological core exerts considera...
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Summary Marketing for premasters 2nd Midterm Tilburg University 8th edition
- Summary • 32 pages • 2023
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Summary Marketing for premasters 2nd Midterm Tilburg University, chapter 7 until 14. Regarding the book consumer behavior 8th edition.
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