Mkt 315 quiz Study guides, Class notes & Summaries
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MKT-315 Ch. 7 Quiz well answered 2024/2025
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MKT-315 Ch. 7 QuizSelf-actualization is NOT: 
1 Buying a Mercedes 
2 Acting for a higher good 
3 Purchasing for self-fulfillment 
4 Learning a new language - correct answer Buying a Mercedes 
 
__________ represents where the total revenue and total cost are equal. 
1 TR 
2 Equal analysis 
3 Break-even analysis 
4 TC - correct answer Break-even analysis 
 
Because of ___________, businesses are forced to be competitive. 
1 Media 
2 The Internet 
3 Both the Internet and E-commerce 
4 E-commerce...
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MKT-315 Topic 3 Quiz Exam Questions and Answers (2022/2023) (Verified Answers)
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MKT-315 Topic 3 Quiz Exam Questions and Answers (2022/2023) (Verified Answers)
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MKT-315 Topic 6 Quiz well answered rated A+ 2024/2025
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MKT-315 Topic 6 QuizAdding new channels in a multichannel distribution system provides the following advantage: - correct answer It expands market and sales coverage 
 
When a company arranges two or more marketing channels to target one or more customer segments, it is called a(n) ________ system. - correct answer Multichannel distribution 
 
A "supply chain" is thought of as limited because it: - correct answer Implies that planning commences with raw materials and factory capacity 
 
Ind...
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MKT315 Introduction to Marketing TOPIC 6 QUIZ REVIEW
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Distribution encompasses the processes and 
organizations that move products and services from 
manufacturers and service providers to consumers. 
 A distribution channel can be one or more 
organizations from manufacturer to retailer that add 
value as they move finished products and services to 
consumers. 
◦ Distribution channels are made up of manufacturing 
companies and the intermediaries distribute products and 
services to consumers. 
What is Distribution? 
 Two basic forms o...
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MKT-315 Topic 3 Quiz Answered Correctly
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MKT-315 Topic 3 Quiz Answered Correctly
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MKT 315 TOPIC 5 QUIZ CHAPTER 7 2.20 question and answers
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Because of ----, businesses are forced to be competitive: 
 
Both internet and E-commerce 
2 
Milton Friedman’s famous maxim, paraphrased: The social responsibility of business is to: 
 
Make a profit
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MKT-315 TOPIC 3 QUIZ LATEST 2022/2023
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MKT-315 TOPIC 3 QUIZ 
1. By the offended look on the foreign company representative’s face, it 
was obvious that Alex had ignored the __________ of that country. 
Cultural exclusives 
2. Some of the reasons that make people decide what to buy are: 
Personal, situational, psychological, and social interactions 
3. The purchases that involve the reordering of goods or services already under 
contract is: 
Straight buy 
4. The United States decides to restrict annual imports of paper products. Th...
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MKT 315 Topic 5 Quiz (Two Versions)
- Exam (elaborations) • 3 pages • 2021
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1.	Question: The point with the largest vertical distance between the total revenue and total costs represents the point at which: 
2.	Question: The most difficult part of marketing mixis: 
3.	Question: Self-actualization isNOT: 
4.	Question: represent where the total revenue and total cost areequal. 
5.	Question: The ROI equation doesnot: 
6.	Question: The Robinson-PatmanAct: 
7.	Question: Anincomegainedfrombusinessactivities,thistermmeansthegross(before taxes, expenses,etc.): 
8.	Question: Mil...
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MKT 315 TOPIC 6 QUIZ CHAPTER 8 (100% scored)
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________ conflict can occur when management at Eat and Run Restaurants 
disagree about specific discount rates for high school students. 
 
Horizontal 
 2 
An intensive distribution strategy would be best implemented for these 
products. 
 
Soft drinks 
 3 
What type of marketing channel would Secure Insurance use if it offers its 
products exclusively through door-to-door salespersons? 
 
Direct 
 4 
When a company arranges two or more marketing channels to target one or 
...
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Grand Canyon UniversityMKT 315Week 2 Quiz MKT 315
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Week 2 Quiz 
1.Demographics, trends, buying habits, competition, and industry environments are the 
part of: 
2. Geographic segmentation narrows the market by: 
Location 
3. Psychographic segmentation narrows segments of the market by: 
Act and thinking of customer 
4. The Likert scale comes under: 
Quantitative Research 
5. Which is the proper sequence of the marketing research process: 
Identify the Problem - Develop the Research Plan - Conduct Research - Analyze 
Data and Report Findings - Ta...
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