Marketings - Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Marketings? On this page you'll find 131 study documents about Marketings.
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Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes
- Summary • 31 pages • 2024
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This summary includes all obligatory course materials: 
- Full textbook Persuasive Advertising by Scott Armstrong 
- Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker 
- Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis 
- Articles from Goldenberg 
 
This summary also includes the most important lecture notes. 
Notes from the guest lecture are NOT included. 
 
Good luck with the exam! :)
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CE8 Internationale Marketingstrategie Samenvatting (in het Engels) - Alle tentamenstof - ISBN: 9781473778696
- Summary • 37 pages • 2023
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Ik heb hiermee een 8.5 gehaald. 
 
Samenvatting CE8 Internationale Marketing - International Marketing Strategy 9e druk H1 tm H12 - Alle tentamenstof - Commerciële Economie - Jaar 2 blok 4. De samenvatting is geschreven in het Engels. 
 
Samenvatting van alle stof uit H1 tm H12 uit International Marketing Strategy die nodig is voor het tentamen CE8 Internationale Marketingstrategie. In de samenvatting zijn afbeeldingen uit het boek gebruikt om alles overzichtelijk te maken. 
 
Document is ov...
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Marketing Strategy (BM04MM) - Lectures + readings + case studies + Quizlet link
- Summary • 48 pages • 2023
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Exam grade: 8.5 | 
Looking for comprehensive and detailed notes to help you ace Marketing Strategy? These notes cover all concepts from each class, mandatory readings (L1,L2,L4,L6), and case studies ensuring that you have a deep understanding of the material. To take your studying to the next level, I've included a link to Quizlet for even more practice and review.
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Voordeelbundel CE8 Internationale Marketingstrategie - Samenvatting, alle Wooclap vragen en de kernstof!
- Package deal • 3 items • 2023
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Alles wat er nodig is voor het tentamen CE8 Internationale Marketingstrategie, de samenvatting van alle tentamenstof, de Wooclap vragen uit de les en de kernstof op een rij!


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TEST BANK for Digital Marketing Strategy: An Integrated Approach to Online Marketing 3rd Edition by Simon Kingsnorth. All Chapters 1-22. (Complete Download).
- Other • 87 pages • 2023
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TEST BANK for Digital Marketing Strategy: An Integrated Approach to Online Marketing 3rd Edition by Simon Kingsnorth. All Chapters 1-22. (Complete Download). TABLE OF CONTENT Chapter 1: The foundati ons of digital marketing. Page : 2 Chapter 1: The foundations of digital marketing. Chapter 2: Understanding the digital ecosystem Page : 10 Chapter 3: Integrating digital into wider organization strategy Page : 13 Chapter 4: Understanding the evolving digital consumer Chapter 5: Barriers, considerat...
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Summary Marketing Communication Papers: ONLY MOST IMPORTANT THINGS
- Summary • 19 pages • 2023
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A summary of all the mandatory papers of the Marketing Communication course at Tilburg University. 
PLEASE NOTE: these are not full paper reviews, but it contains the main DV's, IV's, results and setup per paper (I don't believe much more information is needed for the exam).
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Exam readings Consumer Research in Marketing
- Summary • 10 pages • 2023
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Summary of all the readings that are exam material for Consumer Research in Marketing 2022/2023
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Readings lecture materials Consumer research in Marketing
- Package deal • 2 items • 2023
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This bundle contains all the lecture content of the knowledge clips and a summary of all the required papers
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Test Bank for Digital Marketing Strategy, 3rd Edition by Simon Kingsnorth
- Exam (elaborations) • 86 pages • 2022
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Test Bank for Digital Marketing Strategy: An Integrated Approach to Online Marketing 3e 3rd Edition by Simon Kingsnorth. 
 
ISBN-13: 5978 
 
Contents 
List of Figures 
List of Tables 
Dedication 
About the author 
About the contributors 
Introduction: How will this book transform your digital marketing strategy? 
What is a digital strategy? 
What’s the story of this book? 
How to get the most from this book 
01 The foundations of digital marketing 
What we will cover in this chapter 
The 4 Ps ...
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TEST BANK for Digital Marketing Strategy: An Integrated Approach to Online Marketing, 3rd Edition by Simon Kingsnorth, Chapters 1 - 22
- Exam (elaborations) • 87 pages • 2024
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TEST BANK for Digital Marketing Strategy: An Integrated Approach to Online Marketing, 3rd Edition by Simon Kingsnorth, Chapters 1 - 22
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