Jmc 2033 final exam - Study guides, Class notes & Summaries

What is the paramount quality of all media writing - ️️accuracy What are the required elements of a fact - ️️true, verifiable Paragraphs in media writing are usually how many sentences long - ️️1-2 sentences What are the qualities of a summary lead - ️️-25-30 words -1 sentence -5 W's For a report to be factual, it must be what - ️️verifiable Know your interest elements - ️️Impact- how many people effected (most important) Timeliness- new (most importa...

what are media platforms? - ️️newspaper, broadcast, etc what are media professions? - ️️professional writer, journalists, PR professional what are the 3 primary functions of media? - ️️Persuade Inform Entertain for whom are media messages crafted? - ️️no one message will which everyone, crafted for small groups. which media profession is best at reading audiences and crafting messages for them? - ️️advertising how do we discover what audiences want? - ️️res...

What are media platforms? - ️️Broadcast, print, online What are media professions? - ️️Journalist, PR Practiotioner, Advertising Copy Writer What are the primary functions of media? - ️️Inform, Persuade, Entertain Advertising has another function - REMIND For whom are media messages crafted? - ️️Target audiences How do we discover what audiences want? - ️️Through research - demographic & psychographic What do we know about modern audiences? - ️️Participat...

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