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[Show more]Errors in media messages erode the ? of the organization sending the message. - ️️credibility 
 
What federal agency levies fines against companies for false advertising? - ️️Federal Trade Commission 
 
Many scholars blame the "era of error" in media messages on ? - ️️the 24/7 news cyc...
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Add to cartErrors in media messages erode the ? of the organization sending the message. - ️️credibility 
 
What federal agency levies fines against companies for false advertising? - ️️Federal Trade Commission 
 
Many scholars blame the "era of error" in media messages on ? - ️️the 24/7 news cyc...
Writing assignments account for ___________ of your course grade. - ️️60% 
 
If you leave class early without permission, you will ______________________________. - ️️be counted absent for that class period 
 
A fact error will incur a grade deduction of _____________ before Lab 8b, and a gr...
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Add to cartWriting assignments account for ___________ of your course grade. - ️️60% 
 
If you leave class early without permission, you will ______________________________. - ️️be counted absent for that class period 
 
A fact error will incur a grade deduction of _____________ before Lab 8b, and a gr...
Sarah invited my wife and ______________ to the party. - ️️me 
 
She is the _______________ of two sisters and the _______________ of five cousins - ️️older/oldest 
 
The department held a meeting to discuss __________ budget, and members of staff were invited to give __________ opinions. - ...
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Add to cartSarah invited my wife and ______________ to the party. - ️️me 
 
She is the _______________ of two sisters and the _______________ of five cousins - ️️older/oldest 
 
The department held a meeting to discuss __________ budget, and members of staff were invited to give __________ opinions. - ...
what are media platforms? - ️️newspaper, broadcast, etc 
 
what are media professions? - ️️professional writer, journalists, PR professional 
 
what are the 3 primary functions of media? - ️️Persuade Inform Entertain 
 
for whom are media messages crafted? - ️️no one message will whi...
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Add to cartwhat are media platforms? - ️️newspaper, broadcast, etc 
 
what are media professions? - ️️professional writer, journalists, PR professional 
 
what are the 3 primary functions of media? - ️️Persuade Inform Entertain 
 
for whom are media messages crafted? - ️️no one message will whi...
Most radio and television stories are told in _____________. - ️️20 to 30 seconds 
 
Never hyphenate words at the end of a line in a radio or TV script. - ️️True 
 
In radio and television, the last sentence of a story is called the ____________. - ️️snapper 
 
What should a broadcast wr...
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Add to cartMost radio and television stories are told in _____________. - ️️20 to 30 seconds 
 
Never hyphenate words at the end of a line in a radio or TV script. - ️️True 
 
In radio and television, the last sentence of a story is called the ____________. - ️️snapper 
 
What should a broadcast wr...
curacy is the paramount quality of... - ️️all media writing 
 
Omit needless ____ - ️️words 
 
Clear writing begins with _____ _____ - ️️clear thinking 
 
No one message will reach _____ - ️️every audience 
 
What is the preferred verb of attribution? - ️️Said 
 
We strive to wri...
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Add to cartcuracy is the paramount quality of... - ️️all media writing 
 
Omit needless ____ - ️️words 
 
Clear writing begins with _____ _____ - ️️clear thinking 
 
No one message will reach _____ - ️️every audience 
 
What is the preferred verb of attribution? - ️️Said 
 
We strive to wri...
What are media platforms? - ️️Broadcast, print, online 
 
What are media professions? - ️️Journalist, PR Practiotioner, Advertising Copy Writer 
 
What are the primary functions of media? - ️️Inform, Persuade, Entertain 
Advertising has another function - REMIND 
 
For whom are media me...
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Add to cartWhat are media platforms? - ️️Broadcast, print, online 
 
What are media professions? - ️️Journalist, PR Practiotioner, Advertising Copy Writer 
 
What are the primary functions of media? - ️️Inform, Persuade, Entertain 
Advertising has another function - REMIND 
 
For whom are media me...
usage - ️️refers to the meaning and use of particular words 
 
grammar - ️️the study of the form of words and their arrangement in speech or writing 
 
modifiers - ️️adjectives, adverbs, and interjections are also called 
 
antecedent - ️️a pronoun must agree with its 
 
predicate - ...
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Add to cartusage - ️️refers to the meaning and use of particular words 
 
grammar - ️️the study of the form of words and their arrangement in speech or writing 
 
modifiers - ️️adjectives, adverbs, and interjections are also called 
 
antecedent - ️️a pronoun must agree with its 
 
predicate - ...
What are media platforms? - ️️Online, digital, print, tv, radio 
 
What are media professions? - ️️Journalists, PR, AD etc 
 
What are the primary functions of media? - ️️Persuade, inform, entertain 
 
What is the paramount quality of all media writing? - ️️Accuracy 
 
For whom are m...
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Add to cartWhat are media platforms? - ️️Online, digital, print, tv, radio 
 
What are media professions? - ️️Journalists, PR, AD etc 
 
What are the primary functions of media? - ️️Persuade, inform, entertain 
 
What is the paramount quality of all media writing? - ️️Accuracy 
 
For whom are m...
Errors in media messages prod the ____ of the organization sending the message. - ️️credibility 
 
What federal agency levies fines against companies for false advertising? - ️️Federal Trade Commission 
 
Many scholars blame the "era of error" in media messages on ____ . - ️️the 24/7 n...
Preview 4 out of 37 pages
Add to cartErrors in media messages prod the ____ of the organization sending the message. - ️️credibility 
 
What federal agency levies fines against companies for false advertising? - ️️Federal Trade Commission 
 
Many scholars blame the "era of error" in media messages on ____ . - ️️the 24/7 n...
The math teacher returned the exams to Hilda and me. 
or 
The math teacher returned the exams to Hilda and I. - ️️The math teacher returned the exams to Hilda and me. 
 
Henry's brother is much taller than him 
or 
Henry's brother is much taller than he. - ️️Henry's brother is much taller...
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Add to cartThe math teacher returned the exams to Hilda and me. 
or 
The math teacher returned the exams to Hilda and I. - ️️The math teacher returned the exams to Hilda and me. 
 
Henry's brother is much taller than him 
or 
Henry's brother is much taller than he. - ️️Henry's brother is much taller...
What is the paramount quality of all media writing - ️️accuracy 
 
What are the required elements of a fact - ️️true, verifiable 
 
Paragraphs in media writing are usually how many sentences long - ️️1-2 sentences 
 
What are the qualities of a summary lead - ️️-25-30 words 
-1 sente...
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Add to cartWhat is the paramount quality of all media writing - ️️accuracy 
 
What are the required elements of a fact - ️️true, verifiable 
 
Paragraphs in media writing are usually how many sentences long - ️️1-2 sentences 
 
What are the qualities of a summary lead - ️️-25-30 words 
-1 sente...
Cat - ️️Give an example of a concrete word 
 
1. Set the record straight 
2. Share what they know - ️️Name the four reasons people will talk to the media 
 
Open-ended allows elaborate responses. Close-ended allows only "yes" or "no" responses. - ️️What is the difference between open...
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Add to cartCat - ️️Give an example of a concrete word 
 
1. Set the record straight 
2. Share what they know - ️️Name the four reasons people will talk to the media 
 
Open-ended allows elaborate responses. Close-ended allows only "yes" or "no" responses. - ️️What is the difference between open...
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