Mkt 415 dq 2 - Study guides, Class notes & Summaries

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MKT 415 Topic 4 DQ 2
  • MKT 415 Topic 4 DQ 2

  • Other • 2 pages • 2023
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  • Topic4 DQ2 Assumeyouwereonthecommitteeforalocallibrary.Whatwouldyourecommendtoincreaseinterestinthelibraryandusageofitsservices?Providedetailtosupportyourdecision.
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MKT 415 Topic 8 DQ 2
  • MKT 415 Topic 8 DQ 2

  • Other • 2 pages • 2023
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  • Topic8 DQ2 Discusstheroleofethicsinadvertisingandpromotion.Howdoethicalconsiderationsdifferfromlegalconsiderationsindevelopinganintegratedmarketingcommunicationsprogram?Provideanexample.
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MKT 415 Topic 3 DQ 2
  • MKT 415 Topic 3 DQ 2

  • Other • 2 pages • 2023
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  • Topic3DQ2 Goto YouT.Findan exampleof a highly viewedvideo (commercial).Whyis itsopopular?
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MKT 415 Topic 1 DQ 2
  • MKT 415 Topic 1 DQ 2

  • Other • 2 pages • 2023
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  • Topic1DQ2 Explainthebenefitsofanintegratedmarketingcommunications(IMC)strategy.
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MKT 415 Topic 2 DQ 1
  • MKT 415 Topic 2 DQ 1

  • Other • 2 pages • 2023
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  • Topic2DQ1 Whyisconsumerbehaviorandinsightimportantforadvertisingandpromotion?
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MKT 415 Promotion and Advertising  Topic 6 DQ 2 Social Media Impact Public Relation Grand Canyon
  • MKT 415 Promotion and Advertising Topic 6 DQ 2 Social Media Impact Public Relation Grand Canyon

  • Other • 4 pages • 2023
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  • How has social media impacted public relations? Give examples to support your answer.
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MKT 415 Promotion and Advertising  Topic 7 DQ 2 Pre-Testing and Post Testing Grand Canyon
  • MKT 415 Promotion and Advertising Topic 7 DQ 2 Pre-Testing and Post Testing Grand Canyon

  • Other • 3 pages • 2023
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  • Discuss the differences between pretesting and post-testing. What are the advantages of each? Are there disadvantages? Why or why not?
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MKT 415 Promotion and Advertising  Topic 8 DQ 2 Ethics in Advertising and Promotion Grand Canyon
  • MKT 415 Promotion and Advertising Topic 8 DQ 2 Ethics in Advertising and Promotion Grand Canyon

  • Other • 2 pages • 2023
  • Available in package deal
  • Discuss the role of ethics in advertising and promotion. How do ethical considerations differ from legal considerations in developing an integrated marketing communications program? Provide an example.
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MKT 415 Promotion and Advertising  Topic 3 DQ 2 Social Media Marketing Grand Canyon
  • MKT 415 Promotion and Advertising Topic 3 DQ 2 Social Media Marketing Grand Canyon

  • Other • 2 pages • 2023
  • Available in package deal
  • MKT 415 Topic3DQ2 Go to YouT. Find an example of a highly viewed video (commercial). Why is it so popular?
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