Geb 3213 exam 2 trammel - Study guides, Class notes & Summaries
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
- Exam (elaborations) • 33 pages • 2023
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers) 
 
What are approaches to communication dictated by? 
Cultural contexts - the cultural norms 
Why does the US prefer the direct approach? 
Because we value sincerity and openness. 
The US business culture favors _______ thinking. 
We prefer things explained in a ______ & _________ fashion. 
Linear 
chronological & narrative 
What is unique about the indirect approach in regards to other cultures? (2) 
1. Point Not at beginnin...
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
- Exam (elaborations) • 33 pages • 2023
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
- Exam (elaborations) • 33 pages • 2023
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
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GEB 3213 exam 2, trammel|119 Q’s and A’s Distinction Scores
- Exam (elaborations) • 7 pages • 2024
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GEB 3213 exam 2, trammel|119 Q’s and A’s Distinction Scores
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
- Exam (elaborations) • 33 pages • 2023
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
- Exam (elaborations) • 33 pages • 2023
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GEB 3213 Exam 2 Trammell Questions and Answers 2023 (Verified Answers)
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GEB 3213 Trammel Exam 2 100% SOLUTIONS CORRECT ANSWERS
- Exam (elaborations) • 10 pages • 2023
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GEB 3213 Trammel 
Exam 2 100% 
SOLUTIONS CORRECT 
ANSWERS 
logical appeal - ANSWER taps into a consumer's desire for durability, convenience, or 
low prices 
emotional appeal - ANSWER connect people's desire to be respected, praised, 
remembered, or appreciated (usually luxury items) 
AIDA format - ANSWER -used for sales messages, claim request, & proposals 
-great for when the consumer has not requested information 
-practice good ethics, don't make a promise you can't keep 
A -- grab rea...
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Exam (elaborations) GEB Trammell
- Exam (elaborations) • 10 pages • 2023
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GEB 3213 Trammel 
Exam 2 100% 
SOLUTIONS CORRECT 
ANSWERS 
logical appeal - ANSWER taps into a consumer's desire for durability, convenience, or 
low prices 
emotional appeal - ANSWER connect people's desire to be respected, praised, 
remembered, or appreciated (usually luxury items) 
AIDA format - ANSWER -used for sales messages, claim request, & proposals 
-great for when the consumer has not requested information 
-practice good ethics, don't make a promise you can't keep 
A -- grab rea...
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UPDATED GEB 3213 Trammel Exam 2 100% SOLUTIONS CORRECT ANSWERS
- Exam (elaborations) • 10 pages • 2024
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- $11.49
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ogical appeal - ANSWER taps into a consumer's desire for durability, convenience, or 
low prices 
emotional appeal - ANSWER connect people's desire to be respected, praised, 
remembered, or appreciated (usually luxury items) 
AIDA format - ANSWER -used for sales messages, claim request, & proposals 
-great for when the consumer has not requested information 
-practice good ethics, don't make a promise you can't keep 
A -- grab reader's attention 
I -- introduce and arouse interest in the pr...
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