Ugba10 - Study guides, Class notes & Summaries
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UGBA10 Readings
- Class notes • 33 pages • 2022
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UGBA10 Readings
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UGBA10 Readings
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UGBA10 Readings
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UGBA10 Readings
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UGBA10 Readings
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UGBA10 Sp 2016 Marketing Module Practice Test Bank
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In many ways, Snapple is in the fashion business. It comes in 40 different flavors, and many are 
specific to, a Particular region of the country while others are based on the latest fruit fad. The 
top 10 account for most of snapple’s revenues. Which lever of the 4 P’S is snapple’s 40-flavo,r 
offering an example of? 
a. Place 
b. Price 
c. Product 
d. Promotion 
2. A brand’s value Proposition is primarily used internally. Its positioning is used to, guide 
external communications. Thes...
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