Mejo 137 - Study guides, Class notes & Summaries

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MEJO 137 Ad UPDATED Actual Exam 2024/2025 Questions and CORRECT Answers (ALL BUNDLED HERE!!!)
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MEJO 137 Ad UPDATED Actual Exam 2024/2025 Questions and CORRECT Answers (ALL BUNDLED HERE!!!)

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MEJO 137 ad exam 2024 with complete solution
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MEJO 137 ad exam 2024 with complete solution Factors of marketing (4 Ps) - Answer ️️ -Product What you are providing Price Money you ask for product Place Stores, distribution channel Promotion Advertising, PR, personal selling, corporate communications, direct marketing communications Information processing theory AIDA model - Answer ️️ -Model of how individuals process info they are exposed to in order The linear of "transportation" model which is based on a logical and ra...

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MEJO 137 Ad Final Questions and CORRECT Answers 2024/2025
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MEJO 137 Ad Final Questions and CORRECT Answers 2024/2025

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Mejo 137 AD Final Questions and CORRECT Answers 2024/2025
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Mejo 137 AD Final Questions and CORRECT Answers 2024/2025

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MEJO 137--AD Exam 1 Questions and CORRECT Answers 2024/2025
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MEJO 137--AD Exam 1 Questions and CORRECT Answers 2024/2025

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MEJO 137 EXAM QUESTIONS AND ANSWERS 2023.

MEJO 137 EXAM QUESTIONS AND ANSWERS 2023.
Exam (elaborations) • 12 pages • 2023
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Define Public Relations a strategic communications process that builds mutually beneficial relations between organizations and their publics. Key Points of PR - A strategic communications process - Aims to build mutually beneficial relationships - A management function - Serves an organization and (to extent possible) its key public/stakeholder interests - Addresses issues/opportunities tied to competition and conflict - Built increasingly on two-way communications although one-wa...