Intangibility - Study guides, Class notes & Summaries

HOSP-1010-Gaillard : Midterm Exam Questions and Answers 100% Pass What are the components of the *Service Distinction*? - Answer- -Intangibility -Inseparability -Perishability -Variability -Component of the Service Distinction -Can't be seen, tasted, felt, heard, or smelled before purchase - Answer- intangibility -Component of the Service Distinction -Production & consumption happen simultaneously - Answer- inseparability -Component of the Service Distinction -Can't be stored for la...

AIPMM - CPM REVIEW PRACTICE EXAM QUESTIONS 2024. intangibility inseparability variability perishability - correct answer Nature and characteristic of a service Product Price Promotion Place - correct answer What are the 4 Kotler's Market Strategies? Intensity of Competitive Rivalry Threat of New Entrants Threat of Substitute Bargaining Power of Customers Bargaining Power of Suppliers - correct answer What are Porter's 5 forces? Conceive Plan Develop Qualify Launch Deli...

According to the elements of value pyramid, a problem with _____ will undermine other benefits. correct answers Quality According to the elements of value pyramid, the minimum number of benefits a product needs to score well on to have a strongly loyal customers is? correct answers 4 ______ can be considered a bundle of benefits. correct answers Products If we were to compare the satisfaction of services to the satisfaction of goods in the ASCI, wed would likely see that average satisfa...

T/F Services can often be separated from the producer - False T/F People are now demanding more specialized products and services - True The service product continuum - Ranges from service dominant (a laawyer) to product dominant (grocery store) Factors differentiating services from products - Services are intangible, heterogeneous, inseparable, and perishable Intangibility of services - Marketers must use atmosphere and images to invoke the feeling in the customer and reinforce the ...

What are the THREE characteristics of the hospitality industry that make it dynamic and challenging? Ans- Intangibility- No Test Drive Inseparability- Production and consumption Perishability- Cannot sell tomorrow What is the difference between demographics and psychographics? Ans- Demographics measure factors in the population (age, income, etc) Psychographics- different patterns of activities interest and opinions. Name ONE trend in hospitality and give specific examples of how it h...

intangibility inseparability variability perishability - --Nature and characteristic of a service Product Price Promotion Place - --What are the 4 Kotler's Market Strategies? Intensity of Competitive Rivalry Threat of New Entrants Threat of Substitute Bargaining Power of Customers Bargaining Power of Suppliers - --What are Porter's 5 forces? Conceive Plan Develop Qualify Launch Deliver Retire - --What are the 7 phases of PLC? Conceive PlanDevelop Qualify - --What are the ...

HOSP-1010-Gaillard : Midterm Complete Solutions -Intangibility -Inseparability -Perishability -Variability ️What are the components of the *Service Distinction*? intangibility ️-Component of the Service Distinction -Can't be seen, tasted, felt, heard, or smelled before purchase inseparability ️-Component of the Service Distinction -Production & consumption happen simultaneously perishability ️-Component of the Service Distinction -Can't be stored for later sale or use (unsold ro...

MKT 3410 Exam 2 (Chapter 9, 10, 11, 12, 13, 14, 15, 17)Chapter 9: Two types of Tangible products. - correct answer Durable (car) Nondurable (chocolate) Chapter 9: Intangible - correct answer Services Chapter 9: Characteristics of Services (Four Terms- the four I's) - correct answer -intangibility (cant re-use) -inconsistency (different service every time) -inseparability (cant separate service with employees) -inventory (too much can lead to discounts) Chapter 9: Product Line ...

SCM 370 exam 1 questions & answers 2024/2025 operations management - ANSWERSthe planning, scheduling, and control of the activities that transforms inputs into finished goods and services inventory control - ANSWERSknow exactly whats in stock, what is sold and what we buy why forecast demand? - ANSWERS- to have enough supply - reduce wait times merket share - ANSWERShappens only at a point in time; a measure of a position in the market at a given point in time loyalty - ANSWERS...

Macroeconomic background - Service share of GDP Service constitutes a big share of employment Service as a type of industry - Healthcare - Professional services - Financial services - Hospitality - Travel - Entertainment - Others OBS! Services in some service industries (banking, insurance) are often called products The IHIP charecteristics - Intangibility (service lack the tactile quality of goods, cannot observe the service itself, can observe the outcome, pricing is difficult, c...