D077

WGU D077 Unit 4 Concepts in Marketing, Sales, and Customer Contact Questions and Answers | Already Graded A+| Updated| 2023|2024 Which scenario represents personal selling? - The marketing department uses the four Ps to determine the brand message. - A customer orders a product online using a website. - A customer goes to a pet store and discusses the best type of turtle food with a salesperson. - The marketing team collaborates with the sales organization to develop appropriate tools f...

WGU D077 Questions and Answers | Already Graded A+| Updated| 2023|2024 The role of marketing in a firm's business strategy. The role of the company's marketing department is to ensure that the company and its products provide value to the customers it wants to attract. Name the 6 steps in the sales process Prospecting and Qualifying Approaching customers Presenting and demonstrating the product Handling objections Closing Following up Product Life Cycle Introductory: Low sales, Little...

WGU D077 Pre-Assessment Questions and Answers | Already Graded A+| Updated| 2023|2024 What uncontrollable marketing element provides user input as to how the company delivers upon its value proposition? - Consumer feedback Which controllable marketing function should a company use to achieve its firm- level goals and to satisfy the target customers' needs and wants? - product Which controllable element is included in the marketing mix? - prodcut A marketer introduces a tutorial video fea...

WGU D077 Module 1(lessons 1-6) Questions and Answers | Already Graded A+| Updated| 2023|2024 marketing - business function that identifies, satisfies and retains customers through a set of activities related to creating, communicating, delivering and exchanging offerings that have value to the customer Purpose of Marketing - sell a company's products/services - communicate the value of product/service - communicate with customers and address their wants and needs Marketing function - det...

WGU D077 Concepts in Marketing, Sales, and Customer Contact Test Questions and Answers | Already Graded A+| Updated| 2023|2024 Which scenario represents personal selling? - The marketing department uses the four Ps to determine the brand message. - A customer orders a product online using a website. - A customer goes to a pet store and discusses the best type of turtle food with a salesperson. - The marketing team collaborates with the sales organization to develop appropriate tools for ...

WGU D077 Concepts in Marketing, Sales, and Customer Contact Questions and Answers | Already Graded A+| Updated| 2023|2024 A/B testing A marketing experiment where two variants of a campaign are tested to see which one is most effective Accommodation Style of handling conflict focused on empathy over self-interest Adaptive selling Using social styles to customize a sales approach to the specific customer administered vertical marketing system Cooperation between levels of a distribution c...

WGU D077 Concepts in Marketing, Sales, and Customer Contact Exam Questions and Answers | Already Graded A+| Updated| 2023|2024 TIna worked with a packaging company, Company X, to create a new method for processing mixed paper waste into recyclable product for resale. Another packaging company, Company Y, a competitor of Company X, has also approached and offered to help Ana develop recyclable product for resale. Ana knows that helping Company Y will automatically reveal the newly learned...

WGU D077 - Cohort 2 Questions and Answers | Already Graded A+| Updated| 2023|2024 Quantitative Data - * Numerical data Qualitative Data - * Descriptive data Primary Market Research - * First hand data direct from source -- Interviews -- Questionnaires -- Surveys -- Mystery shopping -- Product Tests -- Focus groups Secondary Market Research - * Data collected from other sources -- Sales reports -- Trade associations -- Census data -- Websites -- Previous market research -- Co...

WGU D076 Questions and Answers | Already Graded A+| Updated| 2023|2024 Beta A variable that describes how the price of a security varies with the market. Business Finance An area of finance that deals with sources of funding, the capital structure of corporations, the actions that managers take to increase the value of the firm to its owners, and the tools and analysis used to allocate financial resources. Capital Budgeting Criteria Metrics and calculations used to determine whether a p...

WGU D077 A/B testing A marketing experiment where two variants of a campaign are tested to see which one is most effective Accommodation Style of handling conflict focused on empathy over self-interest Adaptive selling Using social styles to customize a sales approach to the specific customer administered vertical marketing system Cooperation between levels of a distribution channel where one member sets the terms due to its size and influence advertising Paid ...