COM2740

COM2740 Florida State University -COM2740 Exam 1 with answers What is Communication? - correct answer Any process in which people, through the use of symbols, verbally and/or nonverbally, consciously or not consciously, intentionally or unintentionally, generate meanings (info, ideas, feelings, and perceptions) within and across various contexts, cultures, and media Communication Model - correct answer sender, receiver, message, symbols, channels, feedback, noise, setting What is the Sema...

COM2740 Florida State University -COM2740 Final FSU verified/passedPolitics vs Policy - correct answer Politics = Your party and who you represent Policy= how you should handle a situation altogether Presentations/ Speeches should be presented In order that's... - correct answer Intuitive; Chronological works well T/F It is possible to make a living off of running a campaign - correct answer False Power of 3 - correct answer Beginning, Middle, End of a Presentation means the the audi...

COM 2740 MidtermCommunication; symbols; verbally; nonverbally; contexts - correct answer ________________________: Any process in which people, through the use of ______________, ___________ and/or _________________, consciously or not consciously, intentionally or unintentionally, generate meanings (info, ideas, feelings, and perceptions) within and across various ____________, cultures, and media. PROCESS; process; "The Communication Model" - correct answer Communication is a ____________...

COM 2740 ~ Exam 2What are the 3 different types of segmentation - correct answer Geographic, demographic, and psychographic Geographic segmentation - correct answer the oldest form of segmentation - most useful for papers, radio, & TV Demographic segmentation - correct answer focuses on gender, ethnicity, age, income, and education. More useful in the past than it is today Psychographic segmentation - correct answer based on people's values & lifestyles Best example of psychographic...

COM2740 Florida State University -COM2740 Exam 1 Shawn Davison correctly answeredWhat is communication? - correct answer Any process in which people, through the use of symbols, verbally and/or nonverbally, consciously or not consciously, intentionally or unintentionally, generate meanings (info, ideas, feelings, and perceptions) within and across various contexts, cultures, and media. How does communication work? - correct answer communication model In the communication model, what do mes...

COM2740 Florida State University -COM2740 Final Exam correctly answeredDefine Mass Media - correct answer -Orlik (1992): "The process of rapidly conveying identical information, assertions, + attitudes to potentially large, dispersed + diversified audiences via mechanisms capable of achieving that task." -DeFleur and Dennis (1993): "A process in which professional communicators use media to disseminate messages widely, rapidly, + continuously to arouse intended meanings in large and diver...

COM 2740 Mid-Semester Concepts What are the different types of segmentation and the differences between them? - correct answer Geographic, Demographic, and Psychographic #2 Demographic - correct answer Demographic segmentation focuses on gender, ethnicity, age, income, and education. More useful in the past than it is today. #3 Psychographic - correct answer Psychographic segmentation is based on the people's values and lifestyles. #1 Geographic - correct answer Geographic segmentatio...

COM2740 Florida State University -COM 2740 Midterm verified already passed

COM2740 Florida State University -COM 2740 FSU Final ReviewVarious Definitions of Mass Communication - correct answer *Orlik (1992)*: "The process of rapidly conveying identical information, assertions, and attitudes to potentially large, dispersed and diversified audiences via mechanisms capable of achieving that task." *DeFleur and Dennis (1993)*: "A process in which professional communicators use media to disseminate messages widely, rapidly, and continuously to arouse intended meanings...

com2740 Florida State University -COM 2740 Midterm review correctly answeredWhat is communication? - correct answer process that people through the use of symbols verbally or non-verbally, consciously or unconsciously, intentionally or non-intentionally generate meanings within and across various cultures and media. transfer of information from sender to receiver What are the different types of segmentation? - correct answer Geographic Demographic psychographic how does communication wor...