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Newest Consumer Behavior summaries
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Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInn TEST BANK
- Exam (elaborations) • 344 pages • 2024
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- $28.99
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TEST BANK for Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters 
TABLE OF CONTENTS 
Chapter 01— Understanding Consumer Behavior 
Chapter 02— Motivation, Ability, and Opportunity 
Chapter 03— Exposure, Attention, Perception, and Comprehension 
Chapter 04— Memory and Knowledge 
Chapter 05— Attitudes Based on High Effort 
Chapter 06— Attitudes Based on Low Effort 
Chapter 07— Problem Recognition and Information Search 
Chapter 08— Judgment and Deci...
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Consumer Behavior 8th Edition by Wayne, Deborah MacInnis INSTRUCTOR MANUAL
- Exam (elaborations) • 302 pages • 2024
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- $29.99
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INSTRUCTOR MANUAL 
Consumer Behavior 8th Edition by Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters 
TABLE OF CONTENTS 
Chapter 01— Understanding Consumer Behavior 
Chapter 02— Motivation, Ability, and Opportunity 
Chapter 03— Exposure, Attention, Perception, and Comprehension 
Chapter 04— Memory and Knowledge 
Chapter 05— Attitudes Based on High Effort 
Chapter 06— Attitudes Based on Low Effort 
Chapter 07— Problem Recognition and Information Search 
Chapter 08— Judgment and...
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Marketing summary Chapter 1-6
- Summary • 36 pages • 2024
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- $7.58
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This is a summary of all chapters needed for the first midterm of the course Marketing! All the important subjects are described extensively and used with examples to explain it clearly.
Do you also write study notes yourself? Put them up for sale and earn every time your document is purchased.
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Consument & Marketing SV (Gehele vak)
- Package deal • 2 items • 2024
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- $10.85
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Dit bevat:
1. De volledige samenvatting van het boek 'Consumer Behavior', H1-14
2. Een samenvatting van alle hoorcolleges
Alle leerstof die je nodig hebt voor het vak Consument & Marketing
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Summary: Consumer and Marketing (MIDTERM 1)
- Summary • 22 pages • 2024
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- $4.87
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This is a summary for the first midterm of Consumer & Marketing, covering chapters 1 to 6 of the book: Consumer Behavior, 8th edition. 
 
The summary is written in English
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MIDTERM 2 Summary: Consumer & Marketing
- Summary • 26 pages • 2024
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- $4.87
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This is a summary for the second midterm of the Consumer & Marketing course. 
 
This summary contains chapters 7 to 14 of the book Consumer Behavior (8th edition), which are part of the exam material
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Voordeelbundel met samenvattingen Consumer Behavior, IBSN: 9780357721292. Consument en Marketing (323623-B-6), Hoofdstuk 1 t/m 3
- Package deal • 3 items • 2024
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- $11.39
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Samenvattingen voor het vak Consument en Marketing (323623-B-6). Het bevat de hoofdstukken 1 t/m 3 uit het boek Consumer Behavior 8th edition. Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters (2024). ISBN: 9780357721292.
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Samenvatting Consument en Marketing 2024 - Consumer Behavior Cengage 8th edition
- Summary • 30 pages • 2024
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- $8.08
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Summary of chapters 1 to 6 of the following (mandatory) book: 
Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters (2024) Consumer Behavior, 8th edition, Cengage, ISBN 9780357990346 (MindTap) 
 
The summary only includes information from the book and not from the lectures themselves.
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Summary of Consumer Behavior Chapters 1 to 14
- Summary • 48 pages • 2024
- Available in package deal
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- $7.04
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This is a summary of all the necessary chapters (1 to 14) of the Consumer & Marketing course for the book Consumer Behavior (8th edition).
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Begrippenlijst chapter 7 t/m 14 Marketing for Pre Master Consumer Behavior (Midterm 2)
- Summary • 13 pages • 2024
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- $3.36
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It is a glossary that lists all the important terms per chapter. These terms were always mentioned in a box in the book. Everything has been copied in English.
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