Exam (elaborations)
California State University-MKTG 300 Midterm 1 Study Guide
- Course
- MKTG 300
- Institution
- California State University - Long Beach
Chapter 1: 11. Which of the following statements is true of marketing? a. It is more of a philosophy rather than an organization function. b. It is focused on just selling goods, services, and/or ideas. c. It rewards the seller and not the buyer of a transaction. d. It focuses on delivering va...
[Show more]