MEJO 101 Final UPDATED Actual Exam Questions and CORRECT Answers
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Course
MEJO 101
Institution
MEJO 101
MEJO 101 Final UPDATED Actual Exam
Questions and CORRECT Answers
Kamrhan Farwell, Suman Lee, Eva Zhao - CORRECT ANSWER- who are the 3 PR
panelists who spoke?
3.4 - CORRECT ANSWER- As of 2016...
the internet has ___ billion users
45% - CORRECT ANSWER- As of 2016,
___ of the world uses the i...
MEJO 101 Final UPDATED Actual Exam
Questions and CORRECT Answers
Kamrhan Farwell, Suman Lee, Eva Zhao - CORRECT ANSWER- ✔✔who are the 3 PR
panelists who spoke?
3.4 - CORRECT ANSWER- ✔✔As of 2016...
the internet has ___ billion users
45% - CORRECT ANSWER- ✔✔As of 2016,
___ of the world uses the internet
2.3 - CORRECT ANSWER- ✔✔As of 2016,
there are ___ billion social media users
445% - CORRECT ANSWER- ✔✔From 2000 to 2016, the amount of internet users saw
growth of ___%
1. More opportunities & problems arose from globalization
2. This created a need for Promotion & Issue Management
3. This in turn led to the growth of International Public Relations - CORRECT ANSWER-
✔✔How was the public relations industry affected by globalization?
250% - CORRECT ANSWER- ✔✔The Global PR industry saw a ___% revenue Increase
between 1990-2000
, 8.5% - CORRECT ANSWER- ✔✔The global PR industry experiences a __% annual growth
rate
5 - CORRECT ANSWER- ✔✔In 2016, the top 10 PR Agencies brought in __ billion dollars
in revenue
Weber Shandwick Worldwide - CORRECT ANSWER- ✔✔Who is the top ranked Global PR
agency?
global PR - CORRECT ANSWER- ✔✔Communication management that establishes and
maintains mutually beneficial relationships between an organization and its publics beyond
national boundary
FARA (Foreign Agency Registration Act - CORRECT ANSWER- ✔✔Act stating that public
relations agents in the US working for foreign clients should register at the Department of
Justice
Japan - CORRECT ANSWER- ✔✔Who is the top global PR client in the US?
government, corporate, embassy, tourism office - CORRECT ANSWER- ✔✔4 types of
Foreign Clients in the US:
1. Understand your publics/audiences.
2. Engage your publics.
3. Communicate core values of brands genuinely and strategically.
4. Connect an organization and its publics in a meaningful way. - CORRECT ANSWER-
✔✔Eva Zhao's 4 tips for Public Relations in the Digital Era:
Kamrhan Farwell - CORRECT ANSWER- ✔✔Who is UNC's Vice Chancellor of
Communications?
business - CORRECT ANSWER- ✔✔advertising is where ___ collides with the arts
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