Sbe 330 - Study guides, Class notes & Summaries

I have thought about this for a long time. What product or service could I create that I feel is needed/wanted by the consumer today? Do I have experience in any areas where I see gaps in marketplaces ? Would I enjoy any new products or services? After asking myself these questions, the answer hit me. The new product or service I want to create is combination of a modern day barbershop, blended within a tattoo shop. I will call it, “The Establishment: Tattoos & Hairdo’s for the gentlemen lif...

SBE 330 Week 2 Case Study: Innovation in the textile and clothing industry Exploring Innovation in Action: Sewing up the Competition - Innovation in the Textile and Clothing Industry You ha ve been hired as a consultant to a small clothing manufacturer who wants to emulate the success of Zara and Benetton. She wants advice on an innovation strategy, which takes the key lessons from these successful firms. What would you offer? This small clothing manufacturer that is looking to mirror the same s...

Week 6 CHAPTER DISCUSSIONS What are the differences between corporate venturing and new product development? The difference between the corporate venturing and new product development is that c orporate venturing involves direct investment of corporate funds directly in external startup companies. (Chesbrough, Henry.2002) while New product development is investing the funds in producing the new product for the existing business via R&D in the company. New product development is described broadly...

SBE 330 Week 8 Final Exam SBE 330 Final Exam 1. (TCO 1) What characteristics describe innovative organizations? If you were attempting to transform an average organization into an innovative o rganization, what is the most significant obstacle you might encounter? 2. (TCO 2) How is corporate venturing used as an aid to search for innovation opportunities? Explain the relationship of the organization’s strategic plan & vision statement to the corporate venturing methodology. 3. (TCO 3) Compare ...

SBE-330 Week 1 Case Study: Changing Nature of Music Industry Case Study: Changing Nature of the Music Industry Can you map the different kinds of innovation in the cas e study? Which were incremental & which radical/discontinuous? Why? Give examples to support your answer The music industry provided artists one path, & one way only, to reach & bond with their fans & monetize their pre-recorded music. Artists had to sign to a record label, transferring ownership of copyrights, relinquishing limit...

Week 3 DQ 2: Does Serendipity Apply With over 1.3 billion people in China, why are they known for cheap manufacturing instead innovation? Conversely, northern California's Silicon Valley has a r elatively small population but is responsible for many new ideas & companies - think Facebook, Intel, yahoo, & thousands of smaller companies. Why? And why isn't Texas (much larger in size & close to the population of California) known as a leader for technology advancement? With such a large populatio...

SBE 330 wk 7

Week 4 DQ 1: Product Development and the Business Plan Which section or sections of a business plan submitted to venture capitalists are the strongest and which sections are traditionally the weake st? Identify and discuss at least two weak sections of traditional business plans. The strongest section of a business plan submitted to venture capitalists pertains to the technical considerations and is typically "placing too much emphasis on the technology relative to the other issues." (Textbook...

SBE-330 Week 4 Case Study 2: The fundamentals of Philips were laid The fundamentals of Philips were laid in 1891 when Gerard Philips and his father Frederik Philips established Philips & Co. in E indhoven, the Netherlands. Gerard's Brother Anton Philips strengthened the young company and was proved to be a great commercial ability and within some years Philips belonged to the leading producers of light bulbs in the entire world. Inspired by the Industrial Revolution in Europe, Philips’ first ...

SBE 330 Week 1 Discussion Question 2 – Innovation, Strategy and Purpose Two companies: 1) Large, well established company in mature market (think oil & gas, etc) 2) New start-up in growing & emerging market (think software app development, etc) Which of the two do you believe has a better opportunity to provide innovative products, processes, & ideas? Why? I like the well established company, maybe because I work for one of those, but also because of the resources available to them. A well est...