Pkg 485 exam - Study guides, Class notes & Summaries
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PKG 485 EXAM 1 2024 WITH 100% CORRECT ANSWERS
- Exam (elaborations) • 14 pages • 2024
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PKG 485 EXAM 1 2024 WITH 100% CORRECT ANSWERS 
 
 
which department is source of companies income? - correct answer Marketing 
 
What is new product? - correct answer -New to the world products 
-New category entries 
-New product lines 
-Product improvements 
-Repositioning 
 
What role does packaging play in new to the world products? - correct answer -usually little packaging involved 
-afterthought 
-unless the package is part of the innovation 
 
What role does pkging play in new category e...
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PKG 485 Exam 2 Study Guide
- Class notes • 13 pages • 2023
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PKG 485 Exam 2 Study Guide, has all notes and lectures
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