Mktg again 3340 - Study guides, Class notes & Summaries
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mktg again 3340 Question and answers correctly solved 2024
- Exam (elaborations) • 11 pages • 2024
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mktg again 3340 Question and answers correctly solved 20244 main classes of consumer products (Ch 10) and why it's important - correct answer 1 convenience (purchases frequently, conveniently, minimal effort) 
 
2 shopping (compares alternatives on criteria like price and #) 
 
3 specialties (makes special effort to search out and buy) 
 
4 unsought (knows ab but does not initially want) 
 
important cuz the classification affects which products consumers buy and the mktg strategies used 
 
Dif...
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mktg again 3340 Review Practice Questions 2024.
- Exam (elaborations) • 11 pages • 2024
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mktg again 3340 Review Practice Questions 2024. 
4 main classes of consumer products (Ch 10) and why it's important - correct answer 1 convenience (purchases frequently, conveniently, minimal effort) 
 
2 shopping (compares alternatives on criteria like price and #) 
 
3 specialties (makes special effort to search out and buy) 
 
4 unsought (knows ab but does not initially want) 
 
important cuz the classification affects which products consumers buy and the mktg strategies used 
 
Difference b...
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Mktg Again 3340 Final Exam Study Questions 2024.
- Exam (elaborations) • 11 pages • 2024
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Mktg Again 3340 Final Exam Study Questions 2024. 
4 main classes of consumer products (Ch 10) and why it's important - correct answer 1 convenience (purchases frequently, conveniently, minimal effort) 
 
2 shopping (compares alternatives on criteria like price and #) 
 
3 specialties (makes special effort to search out and buy) 
 
4 unsought (knows ab but does not initially want) 
 
important cuz the classification affects which products consumers buy and the mktg strategies used 
 
Difference ...
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mktg again 3340 questions well answered graded A+ 2023/2024
- Exam (elaborations) • 11 pages • 2023
- Available in package deal
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mktg again 33404 main classes of consumer products (Ch 10) and why it's important - correct answer 1 convenience (purchases frequently, conveniently, minimal effort) 
 
2 shopping (compares alternatives on criteria like price and #) 
 
3 specialties (makes special effort to search out and buy) 
 
4 unsought (knows ab but does not initially want) 
 
important cuz the classification affects which products consumers buy and the mktg strategies used 
 
Difference between product line and product mi...
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MKTG-3340 Final Questions with complete solution 2024
- Exam (elaborations) • 26 pages • 2024
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MKTG-3340 Final Questions with complete solution 2024customer lifetime value - correct answer total revenues gained by a company over the lifetime of a consumer 
 
loyalty, sales, and profits - correct answer doesn’t hold up in the short-term, happens in the long-term 
 
what is the importance of satisfaction - correct answer unhappy customers will share their dissatisfied experience with other consumers 
 
over __% of unhappy customers will not do business with the company again - correct ans...
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MKTG-3340 Final Exam Questions 2024.
- Exam (elaborations) • 26 pages • 2024
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Available in package deal
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MKTG-3340 Final Exam Questions 2024. 
 
customer lifetime value - correct answer total revenues gained by a company over the lifetime of a consumer 
 
loyalty, sales, and profits - correct answer doesn’t hold up in the short-term, happens in the long-term 
 
what is the importance of satisfaction - correct answer unhappy customers will share their dissatisfied experience with other consumers 
 
over __% of unhappy customers will not do business with the company again - correct answer 90 
 
__ ...
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MKTG-3340 PRACTICE REVIEW TEST 2024.
- Exam (elaborations) • 26 pages • 2024
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MKTG-3340 PRACTICE REVIEW TEST 2024. 
 
customer lifetime value - correct answer total revenues gained by a company over the lifetime of a consumer 
 
loyalty, sales, and profits - correct answer doesn’t hold up in the short-term, happens in the long-term 
 
what is the importance of satisfaction - correct answer unhappy customers will share their dissatisfied experience with other consumers 
 
over __% of unhappy customers will not do business with the company again - correct answer 90 
 
__ ...
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MKTG-3340 Final question n answers graded A+ 2023/2024
- Exam (elaborations) • 26 pages • 2023
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MKTG-3340 Finalcustomer lifetime value - correct answer total revenues gained by a company over the lifetime of a consumer 
 
loyalty, sales, and profits - correct answer doesn’t hold up in the short-term, happens in the long-term 
 
what is the importance of satisfaction - correct answer unhappy customers will share their dissatisfied experience with other consumers 
 
over __% of unhappy customers will not do business with the company again - correct answer 90 
 
__ in __ unsatisfied custome...
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MKTG 3340 EXAM 1 correct 100%
- Exam (elaborations) • 10 pages • 2024
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MKTG 3340 EXAM 1 correct 100%Role of Marketing - ANSWER marketing is engaging customers and managing profitable customer relationships. the aim of marketing is to create value for customers in order to capture value from customers in return 
 
goal: attract new customers by promising superior value and to keep and grow current customers by delivering value and satisfaction 
 
marketing is selling and advertising but also satisfying customer needs. the aim of marketing is to make selling unnecess...
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