Misy 5380 - Study guides, Class notes & Summaries

MISY 5380 Midterm Exam

MISY 5380 - Enterprise Systems-CRM - Final Exam

MISY 5380 - Enterprise Systems CRM - Final Exam A Radio Frequency Identification application would most likely interface with a (an): Operational Data Store Data warehouse Data mart Computer telephony Decision support system - correct answer Operational Data Store Concurrent with the LDM (Logical Data Model) process, business owners must address: Number of individuals accessing the database concurrently Access requirements related to speed and display Data add, delete, and change...

MISY 5380 - Enterprise Systems CRM - Final Exam questions and answers certified 2024

MISY 5380 Midterm SaaS stand for which of the following? - correct answer Software as a service Widespread application of CRM programs has shown that: - correct answer All of the above RFM stands for - correct answer Recency, frequency, and monetary value Sales force automation is most applicable to which of the following? - correct answer B2B Markets A data mart is a - correct answer Subset of a data warehouse Customer Lifetime Value is - correct answer the net present value of ...

MISY 5380 - CRM - Ch. 2 The History and Development of CRMRelationship Marketing - correct answer ► focuses on maintaining a continuous relationship with customers and building long-term bonds ► long-term bonds teach companies more about the customer's needs ► knowledge of a customer's needs allows companies to provide personalized and one-on-one service Forces driving marketers to focus on customer relationships - correct answer ► technological advances in IT enabling companies...

MISY 5380 - CRM - Ch. 2 The History and Development of CRM questions and answers already solved 2024

MISY 5380 - CRM - Ch. 1 Introduction to Customer Relationship Managemen questions and answers certified 2024

MISY 5380 - Enterprise Systems CRM - Final ExamA Radio Frequency Identification application would most likely interface with a (an): Operational Data Store Data warehouse Data mart Computer telephony Decision support system - correct answer Operational Data Store Concurrent with the LDM (Logical Data Model) process, business owners must address: Number of individuals accessing the database concurrently Access requirements related to speed and display Data add, delete, and change r...

MISY 5380 - CRM - Ch. 1 Introduction to Customer Relationship Management Customer Relationship Management (CRM) - correct answer enables an organization to better manage relationships with suppliers, distributors, dealers, etc. Reasons CRM is a difficult business practice to define - correct answer ► It can apply to different levels of customers. ► Some of the key components of CRM shift when considering business-to-business (B2B) versus business-to-consumer (B2C) relationships. ► ...