Mgmt 3004 exam 1 umn - Study guides, Class notes & Summaries

What makes an industry attractive? (PORTER'S 5 FORCES ARE LOW) - correct answer threat of entry is low threat of substitute products is low intensity of rivalry of existing firms is low bargaining power of suppliers is low or weak buyer power is low What makes an industry unattractive? - correct answer threat of entry is high threat of substitute products is high intensity of rivalry of existing firms is high bargaining...