Mce exam - Study guides, Class notes & Summaries

MCE EXAM PREP – QUESTIONS AND ANSWERS

How can you determine which leads filled out the form on a specific landing page? A. Create a form submission list in the Design Studio B. Create a smart list using the filter 'Filled out form' with the constraint of 'Web page' C. Create a Landing Page Performance Report D. Create a smart list using the filter 'Visited Web Page' with the constraint of 'Form = true" - Answer- B When should custom columns be added to a lead report? a. To display anonymous visitors in a We...

Which of the following CANNOT be used to filter data for Smart Lists? A) The number of unique web page visits. B) Fields on a lead record. C) Membership in a program. D) Activities from the Activity Log in the past 90 days. - Answer- A) The number of unique web page visits. Which of the following item(s) will communication limits apply? A) All Programs and Smart Campaigns B) A/B tests C) Form fill outs D) Email Programs only - Answer- A) All Programs and Smart Campaigns Where in the Marketo syst...

MCE EXAM QUESTIONS AND ANSWERS

A marketer needs to comply with Canada's Anti-Spam Legislation. On the landing page forms, an opt-in checkbox is provided for those who enter Canada in the Country field.Which form fu

A marketing manager needs to gate a piece of content on the company website. Which three channel and program types correspond to this activity? A. An Email program with the channel "Email" B. A Default program with the channel "Email" C. An Event program with the channel "Web Form" D. A Default program with the channel "Content" E. A Default program with the channel "Web Form" F. A Default program with the channel "Web Content" G. An Engagement program with the channel "Web...

You need to comply with US spam legislation. Which of the following subscription management approaches is the most commonly used? a. Opt-out b. Opt-in d. Double opt-in - Answer- A You need to comply with Canadian spam legislation. Which of the following subscription management approaches is the most commonly used? a. Opt-out b. Opt-in d. Double opt-in - Answer- B Which of the following differs when importing a list of leads directly into a program (as opposed to importing into a stat...

Which of the following CANNOT be used to filter data for Smart Lists? A) The number of unique web page visits. B) Fields on a lead record. C) Membership in a program. D) Activities from the Activity Log in the past 90 days. - Answer- A) The number of unique web page visits. Which of the following item(s) will communication limits apply? A) All Programs and Smart Campaigns B) A/B tests C) Form fill outs D) Email Programs only - Answer- A) All Programs and Smart Campaigns Whe...

VMCE Practice Exam 2024 with complete solution