J306 exam - Study guides, Class notes & Summaries

J306 EXAM LATEST UPDATE...

J306 EXAM 1 - 2024...

Competitive Advantage : a company's ability to create more economic value than its competitors Visionary Firms : firms whose mission is central to all they do, have enjoyed long periods of high performance Mission Statement vs Vision Statement : Mission statement - It is what you do/the core of the business, and from it come the objectives and finally, what it takes to reach those objectives. *What do we do? Whom do we serve? How do we serve them? Vision statement - It is the future ...

J306 Exam (Latest 2024/ 2025 Update) with Questions and Verified Answers| | 100% Correct | Grade A+

Legacy Media : - Older forms of mass media such as newspapers, magazines, radio, movies and television. - Operated by large, complex organizations directly responsible for producing and distributing content using media technology. P. 4 Large-scale Social Media : - Media dependent on Internet technology for distribution of messages. - Developed and controlled by complex organizations... - Largely unregulated and bound by few social or professional norms. P. 4 Mass Communication : - (o...

J306 Exam 1 (Latest 2024/ 2025 Update) with Questions and Verified Answers| | 100% Correct | Grade A+

J306 Exam (Latest 2024/ 2025 Update) with Questions and Verified Answers| | 100% Correct | Grade A+

BUS J306 Exam 1 Review (Latest 2024/ 2025 Update) with Questions and Verified Answers| | 100% Correct | Grade A+

Strategic Management Process - -A sequential set of analyses and choices that can increase the likelihood that a firm will choose a good strategy -mission-objectives-external/internal analysis-strategic choice- strategy implementation- competitive advantage mission - -long term purpose -missions define both what a firm aspires to be in teh long run and what it wants to avoid in the meanwhile