Hcom455 - Study guides, Class notes & Summaries

In this document you will find all close notes belonging to the 'Persuasion' course (HCOM 455) given on Morehouse College.

Unlock the secrets of effective communication and influence with this meticulously crafted document summarizing 16 scholarly journals on the topic of persuasion. From understanding the fundamentals of persuasion to exploring the nuances of attitudes, credibility, and social influence, this resource offers a comprehensive overview of key concepts and theories. Dive into topics such as the importance of studying persuasion, the elements that constitute persuasion, and the role of communicator c...

In this Case Study "Why having a device can lead to better physical performance", we're examining the Apple Watch Ultra 2 and its impact on the world of fitness and wellness. This advanced smartwatch isn't just about telling time; it's equipped with features to help you track your health and fitness goals effectively. We'll delve into how this device promotes the importance of staying active and healthy, appealing to a wide audience, including athletes like Serena Williams and LeBron James, w...

Explore the captivating world of modern rap music through the lens of culture and identity with this insightful document. Delve into the evolution of the genre over the past two decades, from the socially conscious lyrics of artists like Jay Z and Kendrick Lamar to the provocative themes explored by Young Thug and Future. Chapter 7, "Language and Persuasion," offers a detailed examination of symbols and meanings, shedding light on how conformity within large groups shapes perspectives. Disc...