Geb trammel Study guides, Class notes & Summaries

GEB 3213 exam 2, trammel Questions with Correct Answers

GEB 3213 Trammel Exam 2 100% SOLUTIONS CORRECT ANSWERS logical appeal - ANSWER taps into a consumer's desire for durability, convenience, or low prices emotional appeal - ANSWER connect people's desire to be respected, praised, remembered, or appreciated (usually luxury items) AIDA format - ANSWER -used for sales messages, claim request, & proposals -great for when the consumer has not requested information -practice good ethics, don't make a promise you can't keep A -- grab rea...

GEB 3213 Trammel VERIFIED SOLUTION 100% CORRECT ANSWERS The U.S. values _________________. In the U.S. we will our office space to be separated by walls or cubicles - ANSWER individualism Japan and other Asian countries value _____________. Japan prefers the open "classroom" model in which everyone can see each other and interact. - ANSWER collectivism Greek(S. Europe & Med) - ANSWER Comfortable with touching others Used a lot of illustrators Very small personal space bubble Lo...

GEB Exam 3 Trammell VERIFIED SOLUTION 100% CORRECT ANSWERS T or F: since US is a low context culture, they prefer no cushioning regarding bad news. - ANSWER False, when it comes to bad new most people prefer a little bit of cushioning What are the aims of a negative news message? - ANSWER 1. Selling the bad news 2. Emphasizing the positive 3. Making it clear 4. Protecting you and the firm What is the Indirect Plan for negative news? - ANSWER 1. Buffer Paragraph 2. The Explanatio...

GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions.GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions.

GEB 3213 Exam 1, trammel Exam/87 Questions & Answers

GEB 3213 Exam 2 Trammel 2023 logical appeal - ANSWER-taps into a consumer's desire for durability, convenience, or low prices emotional appeal - ANSWER-connect people's desire to be respected, praised, remembered, or appreciated (usually luxury items) AIDA format - ANSWER--used for sales messages, claim request, & proposals -great for when the consumer has not requested information -practice good ethics, don't make a promise you can't keep A -- grab reader's attention I -- in...

GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions.GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions.

GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions.

GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions..GEB 3213 Exam 1, trammel 87 Terms with Verified Solutions..