Fred corcoran - Study guides, Class notes & Summaries
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SPMT 270 Exam 1 with Solutions
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Basic Marketing philosophy - -Examine people's wants and (needs) 
-Select the best way to meet those wants 
-Achieve the organization's objectives by meeting and satisfying the consumers wants 
 
The Four Cs of Marketing (SWOT) - -Company 
-Consumers 
-Competitors 
-Climate 
 
The P's of the Marketing Mix - -Product 
-Price 
-Promotion 
-Place 
 
The Sport Product - -Any bundle or combo of attributes and qualities that a consumer expects will satisfy their "wants" and "needs" 
-A good, servi...
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SPMT 260 Exam 1 (ch. 1, 2, 20) with 100% correct answers 2024
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Clubs 
Sport management structures composed of a limited number of members who organize events, standardize rules, and settle disputes. 
 
 
 
James G. Mason and Walter O'Malley 
Co-inventors of the idea of a sport management curriculum. 
 
 
 
 
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Fred Corcoran 
The architect of the professional golf tournament. 
 
 
 
Jockey Club 
-Newmarket, England 
-1850 
-Settle dispu...
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SPMT 260 Exam 1 with Answers
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Clubs - Sport management structures composed of a limited number of members who organize events, standardize rules, and settle disputes. 
 
James G. Mason and Walter O'Malley - Co-inventors of the idea of a sport management curriculum. 
 
Fred Corcoran - the architect of the professional golf tournament. 
 
Jockey Club - -Newmarket, England 
-1850 
-Settle disputes, establish rules, determine eligibility, designate officials, regulate breeding, and punish unscrupulous participants in the sp...
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SPMT 260 Exam 1 (ch. 1, 2, 20) Solved 100% Correct!!
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SPMT 260 Exam 1 (ch. 1, 2, 20) Solved 100% Correct!!
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SPMT 260 EXAM 1 Already Graded A+
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SPMT 260 EXAM 1 Already Graded A+
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Spmt 217 ch 1 Review Exam Questions With Correct Answers
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Spmt 217 ch 1 Review Exam Questions With 
Correct Answers. 
Sport management originated in thoroughbred racing in the form of - answerjockey clubs 
What baseball industry professional was involved with the initial discussions of developing sport 
management as an academic field? - answerWalter O'Malley 
which of the following is not a sport management structure? 
professional tournament 
league 
club 
municipality - answermunicipality 
sport management structures evolve in response to - answerb...
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