Define touchpoints Study guides, Class notes & Summaries
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*NEW*Unit 28: Branding, P1,P2,P3,P4,P5,P6,M1,M2,M3,D1,D2,D3 - (Whole Assignment) - DISTINCTION*Graded
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*Certified Distinction Grade Work* Contains and covers all aspect of Unit 28 Learning Aim A,B, and C with the highest quality: 
Learning aim A: Investigate the role of branding in a selected business 
Learners will understand the principles of branding, the value of a brand and the benefits and 
drawbacks of branding to a business. 
A1 Principles of branding 
• Product: good or service. 
• Branding: the elements that define the image, ethos and tone of a business and its 
products. 
• Bran...
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WGU Digital Marketing Science - D378 Exam Guide Questions and Answers 2024
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Steps in Consideration (Buyers Journey) - Search, Email, Social Media Ads, Paid Content, Blogs, Video 
 
Steps in Purchase (Buyers Journey) - App Purchase, Store Purchase, Online Purchase 
 
Steps in Advocacy (Buyers Journey) - Forums, Social Media Mentions, Surveys, Reviews, Testimonials 
 
Steps in Loyalty (Buyers Journey) - Customer Support, Rewards Program, Newsletter/Blog Subsciber 
 
Steps in Awareness(Buyers Journey) - PR, Outdoor Ads, Print Ads, Online Ads, Radio/TV, Word of Mouth 
 
Mar...
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WGU Digital Marketing Science - D378 || All Questions Answered Correctly.
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Steps in Consideration (Buyers Journey) correct answers Search, Email, Social Media Ads, Paid Content, Blogs, Video 
 
Steps in Purchase (Buyers Journey) correct answers App Purchase, Store Purchase, Online Purchase 
 
Steps in Advocacy (Buyers Journey) correct answers Forums, Social Media Mentions, Surveys, Reviews, Testimonials 
 
Steps in Loyalty (Buyers Journey) correct answers Customer Support, Rewards Program, Newsletter/Blog Subsciber 
 
Steps in Awareness(Buyers Journey) correct answers ...
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WGU D077 Questions & 100% Correct Answers
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Primary marketing research technique that explores the impact of one or more 
factors, such as the comparison of two marketing campaigns 
 :~~ experimental research 
Automatic, low-involvement purchase decision process based on limited 
information or information gathered in the past 
 :~~ routine problem-solving 
Identify the SWOT in this situation: New government policies will help the 
company in the future 
 :~~ external opportunity 
Personal Selling is the personal aspect of the Promotio...
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CMHT 3950- Exam 1 Questions And Answers Already Graded A+
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*Define Consumer Experience(CX)-* - *A holistic experience that results from interactions among 
consumer, product, distribution channels, the organization, and the shopping environment* 
(vocab) 
is the product of an interaction between an organization and a customer over the duration of their 
relationship. 
- This interaction is made up of three parts: the customer journey, the brand touchpoints the customer 
interacts with, and the environments the customer experiences (including digital env...
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WGU D077 2023-2024 ACTUAL EXAM 300 QUESTIONS AND CORRECT ANSWERS (100%VERIFIED ANSWERS) |ALREADY GRADED A+
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WGU D ACTUAL EXAM 
300 QUESTIONS AND CORRECT 
ANSWERS (100%VERIFIED ANSWERS) 
|ALREADY GRADED A+ 
Primary marketing research technique that explores the impact of one or more factors, 
such as the comparison of two marketing campaigns - CORRECT ANSWER 
experimental research 
Automatic, low-involvement purchase decision process based on limited information or 
information gathered in the past - CORRECT ANSWER routine problem-solving 
Identify the SWOT in this situation: New government polic...
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WGU D077 Exam Questions Bank (380+ Q&As) | Latest 2023/24 | Updated & Verified | Guaranteed Success | 44 Pages
- Exam (elaborations) • 44 pages • 2023
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Primary marketing research technique that explores the impact of one or more factors, such as the 
comparison of two marketing campaigns - experimental research 
Automatic, low-involvement purchase decision process based on limited information or information 
gathered in the past - routine problem-solving 
Identify the SWOT in this situation: New government policies will help the company in the future - 
external opportunity 
Personal Selling is the personal aspect of the Promotion "P" in the ...
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WGU D077 Exam Questions Bank (380+ Q&As)/ (Top 2024/2025 EXAM REVIEW PAPERS / GRADED A+/ 100% Accurate)
- Exam (elaborations) • 44 pages • 2023
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Available in package deal
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WGU D077 Exam Questions Bank 
(380+ Q&As) 
Primary marketing research technique that explores the impact of one or more factors, such as the 
comparison of two marketing campaigns -experimental research 
Automatic, low-involvement purchase decision process based on limited information or information 
gathered in the past -routine problem-solving 
Identify the SWOT in this situation: New government policies will help the company in the future - 
external opportunity 
Personal Selling is the pe...
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MKT 426- Chapter 9(Accurate solutions)
- Exam (elaborations) • 5 pages • 2024
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Define "touchpoints" correct answers spots where a seller has direct or indirect contact with the customer about the product or service over time. 
 
What is a customer experience map? correct answers points out what is most important in the seller/customers' experience. 
 
Ultimate Goal of the Map Experience 
 
(3 parts) correct answers 1. The value that customers place on different levels of performance for each element of the experience. 
2. The customers' minimal expectations for each el...
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Workday - HCM Essentials Concepts Consulting Core Questions with Correct Answers
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Workday - HCM Essentials Concepts Consulting Core 
 
From the Home landing page, what gives you access to view information and perform tasks? - Answer- Application 
 
True or False? Search lets you use partial searches, abbreviations, and misspelled words - Answer- False - you cannot deliberately spell something wrong in workday 
 
What is the primary organizational structure within Workday HCM? - Answer- Supervisory Organisation 
 
True or False? Security and business processes apply across app...
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