Central traits asch 1946 - Study guides, Class notes & Summaries
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Introduction to psychology: social cognition LATEST EDITION 2024/25 SOLUTION GUARANTEED GRADE A+
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Balance psychology 
-> "Balance" is a fundamental concept in cognitive social psychology 
-> Fritz Heider's (1958) concept of cognitive balance versus unbalanced social triads 
Impression formation 
-> "How do the perceptions thoughts and motives of one person become known to other persons?" (Solomon Asch,1952) 
-> Cognitive algebra (Anderson,1978) 
- Impressions are evaluative. 
- People assign values to traits. 
- Integrate these values to form an overall evaluation. 
Brainpow...
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