Bucklin - Study guides, Class notes & Summaries

Summary of the 2 articles of week 6 of MCEV, for RUG-students. The summarized articles are: Hoban, P. R., & Bucklin, R. E. (2015). Effects of internet display advertising in the purchase funnel: Model-based insights from a randomized field experiment. Journal of Marketing Research, 52(3), 375-393. Natter, M., Ozimec, A. M., & Kim, J. Y. (2015). Practice Prize Winner—ECO: Entega’s Profitable New Customer Acquisition on Online Price Comparison Sites. Marketing Science, 34(6), 789-803. ...

National Home inspector exam 494 Questions and Answers Rated A At what level would water pressure within a single-family dwelling begin to be considered excessive and require correction 80 PSI buckling in horizontal vinyl siding is generally caused by improper fastening A newer home with electric heat is being inspected. It has a below grade finished basement containing a bedroom. The inspector should look for a smoke alarm and an escape and rescue opening A swimming pool fence must prevent ...

This document is a summary of topics included in the 3rd test in Mechanics 1, such as buckling, trusses, and frames and machines. In addition, I included units that go together, useful measurements, and safety factor and yield force equations. For buckling, as well as an example problem, I noted k values, angle equations, and inertia. For trusses, I have example problems for the method of sections, method of joints, and section cuts, as well as zero force and 2 force member rules. For frames and...

A summary for the literature of Digital Marketing & Metrics, including all the articles we need to know for the exam (as confirmed by the teacher): - Lemon & Verhoef (2016) - Ailawadi & Farris (2017) - Naik & Peters (2009) - Bucklin et al. (2009) p. 175-190 - Rutz & Bucklin (2012) - Li et al. (2016) - Babic et al. (2016) - Hewett et al. (2016) - Schwiedel & Moe (2014) - Akpinar & Berger (2017) - Tucker (2015) - Dinner et al. (2014)