Brc 108 exam 2024 - Study guides, Class notes & Summaries

In April 2017, the Panama Papers won the Pulitzer Prize for explanatory reporting, one of journalism's highest awards. This complex investigative project was based on a new __________ model. - ANSWER collaborative "Man Bites Dog," a commonly cited headline in introduction to journalism classes, suggests that news becomes news when it is __________. - ANSWER extraordinary Regardless of undergraduate major, what three skills are crucial for a successful journalism career? - ANSWER Writing...

Which company is known for its remarkably successful PR response to negative publicity generated by a tragic event? - ANSWER Tylenol The ALS Ice Bucket Challenge is an example of __________. - ANSWER viral marketing When did ads designed to stand out more prominently from surrounding editorial content become a mainstay for U.S. firms marketing products and services? - ANSWER Mid-1800s