2social media marketing - Study guides, Class notes & Summaries

The Impact of Social Media Marketing on Consumer's Purchase and an Application on Facebook Semih Solak, Fatma Cakir 1.Introduction The rapid developments in internet technologies have developed the concept of classical media and have revealed digital marketing applications. The most popular of today's digital marketing applications is social media marketing. Many businesses are actively using social media marketing. Consumers use social media tools for different purposes. Blogs...