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Samenvatting - Introduction to international business
- Summary • 37 pages • 2024
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TWM 15: Develop a well-founded marketing plan to support the creation of value for international customers 
1. Market Research: Analyze international markets, customer segments, trends, and competition. Use tools like PESTLE (Political, Economic, Social, Technological, Legal, Environmental) and SWOT (Strengths, Weaknesses, Opportunities, Threats) analyses. 
2. Customer Needs Assessment: Identify the unique needs and pain points of your international customers. 
3. Value Proposition: Create a val...
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Purchasing and Supply Chain Management
- Summary • 14 pages • 2019
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A summary of the book Purchasing and Supply Chain Management of Arjan J. Van Weele. Chapters 7, 8, 9, 10, 13, 14 and 15. 

Een samenvatting over het boek Purchasing and Supply Chain Management van Arjan. J. Van Weele. Hoofdstukken 7, 8, 9, 10, 13, 14 en 15.
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IBL year 3 - International Marketing Management Summary (exam semester 2) (Made by Amy Diemer)
- Summary • 42 pages • 2018
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Summary International Marketing Management (IMM)
IBL year 3 semester 2 block 3 and 4
English

Based on book: GLOBAL MARKETING (Sixth edition)
Author: Svend Hollensen
Publisher: Pearson Education Limited
English 872 pages 
9781292100111 

Chapters: 1, 2, 3, 4, 6, 7, 8, 9, 10, 11, 12, 14, 15, 16


Full exam content summary
Course module code: IBLIMM02R3


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IBL year 3 - Logistics Summary exam semester 2 block 4 (Made by Amy Diemer)
- Summary • 15 pages • 2018
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Summary Logistics
IBL year 3 semester 2 block 3 and 4

Course module code: IBLLOG03R3

Based on the book: Logistics and supply chain management
Author: Martin Christopher
Publisher: Pearson Education Limited
English 288 pages 
5th edition 
978-1-292-08379-7

Chapters: 11, 12, 14, 15, 16
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Logistics Summary - Chapter 11, 12, 14 & 15: Logistics & Supply Chain Management - Martin Christopher
- Summary • 11 pages • 2017
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Clear summary chapters 11, 12, 14 & 15.

Logistics & Supply Chain Management - Martin Christopher.

11 pages.
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English BViUA Unit 1 - 15, All terms
- Flashcards • 101 items • 2017
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- Free
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