Kotler marketing book - Study guides, Class notes & Summaries

Looking for the best study guides, study notes and summaries about Kotler marketing book? On this page you'll find 43 study documents about Kotler marketing book.

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Marketing for Hospitality and Tourism Kotler Marketing for Hospitality and Tourism Kotler
  • Marketing for Hospitality and Tourism Kotler

  • Summary • 23 pages • 2018
  • This is a summary of the book Marketing for Hospitality and Tourism from Kotler. This summary contains chapter 1 till 16 (excluding chapter 10 & 15.
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Principles of Marketing by Philip Kotler (15th edition) Principles of Marketing by Philip Kotler (15th edition)
  • Principles of Marketing by Philip Kotler (15th edition)

  • Summary • 31 pages • 2018
  • Samenvatting van het boek Principles of Marketing door Philip Kotler. Deze samenvatting is van de 15e editie van het boek. Alles wat er in de toets van het eerste jaar van de Hotelschool in Leeuwarden behandeld wordt.
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Principles of Marketing Summary Principles of Marketing Summary
  • Principles of Marketing Summary

  • Summary • 40 pages • 2017
  • Hey everyone, this is my summary of the book Principles of Marketing the 17th (global edition) by Kotler. It includes chapter 1,2,3,5,7,18 (I followed the exam material from my university). All information is from the book and images contain sources. I hope that I can broaden your knowledge of the Principles of Marketing and help you with a good grade ;). Hope it helps!
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Introduction to Hospitality & Tourism Marketing
  • Introduction to Hospitality & Tourism Marketing

  • Summary • 41 pages • 2018
  • Summary of the book Marketing for Hospitality & Tourism Marketing by P. Kotler, J.T. Bowen & J.C. Makens 7th edition Chapter 1 to 16. Quite in depth for easy understanding if you haven't read the whole chapter.
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Marketing Management for IBA Marketing Management for IBA
  • Marketing Management for IBA

  • Summary • 76 pages • 2017
  • Complete summary of the book 'Marketing, An Introduction' by Armstrong, G and Philip Kotler for the course Marketing Management for IBA.
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Marketing Intermediate - summary of chapters 8-17 Marketing Intermediate - summary of chapters 8-17
  • Marketing Intermediate - summary of chapters 8-17

  • Summary • 23 pages • 2017
  • Summary of all material of chapter 8 until 17 (exam material block 4) of the book Principles of Marketing by Kotler for the course Marketing Intermediate
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Marketing Kotler & Armstrong Marketing Kotler & Armstrong
  • Marketing Kotler & Armstrong

  • Summary • 58 pages • 2017
  • Hereby my exam summary of Principles of Marketing by Philip Kotler and Gary Armstrong. This summary is a short version of the book. It consists of all the important aspects including the pictures. Glossary words are highlighted for a better overview. By learning this summary, you will definitely pass your exam. I'm a first year student of IBMS at the HU. Good luck passing your exam!
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Marketing Calculations By Numbers summary Marketing Calculations By Numbers summary
  • Marketing Calculations By Numbers summary

  • Summary • 3 pages • 2017
  • This is my summary of the 'marketing by numbers' from the book Principles of Marketing by Kotler and Armstrong. It consists of all the calculations that you can find in the book.
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