Digital firms - Study guides, Class notes & Summaries

Entrepreneurship (academic) Process by which individuals pursue opportunities without regard to resources currently controlled Venture Capitalist Art of turning an idea into a business What do entrepreneurs do? assemble and integrate resources needed to transform an invention or idea into a viable business Four primary Characteristics of successful entrepreneurship 1. Passion for venture 2. Tenacity despite failure 3. Customer focus 4. Execution intelligence Fo...

Competitors (*Chapter 6*) correct answers Firms operating in the same market, offering similar products and targeting similar customers. Competitive Rivalry correct answers Ongoing set of competitive actions and competitive responses occurring between *two competitors* as they contend with each other for an advantageous market position (Coke vs. Pepsi). Competitive Dynamics correct answers Total set of actions and responses of all firms competing within a market. Significant commitment of ...

Champions BROKERAGE SAE - CH 1 Latest Version 100% Correct CoStar Commercial real estate website similar to a residential MLS Augmented Reality Enhances the user's current perception and experience of reality Artificial Intelligence intelligence exhibited by machines Analytics Collect and track digital data from websites, apps and offline repositories MLS The long-standing gold standard in data collection for real estate agents Virtual Reality following trends in real estat...

Which one of the following is NOT a way to improve the P/Q rating of a company's brand of multi-featured cameras Increasing the number of models in the company's line of multi-featured cameras. Assume a company's Income Statement for a given quarter is as follows: Sales Revenues (50,000), Production Costs (26,500), Delivery Costs (1,600), Marketing Costs (8,500), Administrative Expenses (2,000), Operating Profit (14,400), Net Interest (750), Income Before Taxes (13,650), Taxes (4,095), ...

ETS Major Field Test (Practice Test): Bachelor's Degree in Business. The common characteristic possessed by all assets is a) Long life b) Great monetary value c) Tangible nature d) Future economic benefit Which Foreign Direct Investment (FDI) attempts to acquire particular resources at a lower real cost than could be obtained in the home country? a) Market-seeking FDI b) Efficiency-seeking FDI c) Resource-seeking FDI d) Strategic asset-seeking FDI Under the Uniform Comm...

OSU Principles of Marketing 3250- Exam 1 Questions and Answers Already Passed Economic _________ is the process by which companies create value for customers and build strong customer relationships in order to capture value from customers. Marketing The first step in the marketing process is ___________. Understanding the marketplace and customers' needs, wants and demands Demands differ from wants in which way? It is the actual buying power a consumer has that enables him to fu...

OMIS 351 - Final Exam Questions and Answers Already Passed Which of the following is FALSE when thinking about matching business process problems and technology solutions, as described in Unit 12 ? If your technology solution involves programming or building a system, you need to enroll in training course to obtain that skill. Which of the following is NOT a benefit of using Excel and web pages, as done in VC!? If you want to drop the lowest value in a range, and get the average of t...

In digital communication, ____ is the ability of a marketer to identify customers before they make a purchase. correct answers addressability What is true of both conventional marketing and digital marketing? correct answers Both have to achieve the right marketing mix What has led to the rise of consumer-generated information? correct answers Consumers tendency to trust other consumers over corporations Paul wants to buy a new car. What is he most likely to consider when making his dec...

ISQS 2340 TTU Exam 1 - Benjamin Mitchell Key Areas for IT Alignment with Business Needs 1. Ensuring Security and Compliance: ️ Companies rely on secure and dependable access to data for operations. 2. Increasing Efficiency and Productivity: ️ IT optimizes systems, streamlines workflows, and simplifies tasks. 3. Gaining Competitive Advantage: ️ IT must collaborate with business to leverage emerging technology. --- Business Value Includes: 1. Increase Revenue: ️ ...

MIS 290 Exam 1What are Information Systems? - correct answer formal, sociotechnical, organizational systems designed to collect, process, store, and distribute information. In a sociotechnical perspective, information systems are composed by four components: task, people, structure, and technology. An integrated set of components for collecting, storing, and processing data and for providing information, knowledge, and digital products. Why do companies invest in Information Systems? - corre...