D373 wgu - Study guides, Class notes & Summaries
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Marketing in the Digital Era D373 WGU OA Compiled Top Possible Questions and Answers 2024
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Target customers - Customers based on a predefined geographic boundary 
Market segmentation - Dividing a market through variables such as age, gender, 
education level, family size, occupation, income, and more 
Psychographic - Focus on the intrinsic traits the target customer has, such as values, 
personalities, interests, attitudes, conscious and subconscious motivators, lifestyles, and 
opinions 
Behavioral - The way customers go through their decision making and buying processes, 
includ...
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WGU D373 Objective Assessment (Latest 2024/ 2025 Update) Marketing in the Digital Era Exam Prep | Questions and Verified Answers|100% Correct| Grade A
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WGU D373 Objective Assessment (Latest 2024/ 2025 Update) Marketing in the Digital Era Exam Prep | Questions and Verified Answers|100% Correct| Grade A 
 
Q: Who is responsible for ROI? (return on investments) 
 
 
Answer: 
Chief marketing officer 
 
 
 
Q: What is the traditional marketing mix? 
 
 
Answer: 
Product, price, place, promotion 
 
 
 
Q: What is the expanded marketing mix? 
 
 
Answer: 
Product, price, place, promotion people,process, physical evidence 
 
 
 
Q: Strategy 
 
 
Answer...
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WGU D373 OA EXAM AND PA EXAM LATEST 2024-2025 ALL 170 QUESTIONS AND CORRECT DETAILED ANSWERS ALREADY GRADED A+
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WGU D373 OA EXAM AND PA EXAM LATEST ALL 170 QUESTIONS AND CORRECT DETAILED ANSWERS ALREADY GRADED A+
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WGU D373 Objective Assessment V2 (Latest 2024/ 2025 Update) Marketing in the Digital Era | Questions and Verified Answers|100% Correct| Grade A
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WGU D373 Objective Assessment V2 (Latest 2024/ 2025 Update) Marketing in the Digital Era | Questions and Verified Answers|100% Correct| Grade A 
 
Q: A customer who equates price with quality purchases the most expensive cell phone available. 
Which type of benefit is described in this scenario? 
 
 
Answer: 
Cost 
 
 
 
Q: What is the purpose of estimating customer lifetime value (CLV)? 
 
 
Answer: 
To determine how much should be spent on acquiring new customers 
 
 
 
Q: True or False: 
Cust...
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WGU D373 OA Marketing In The Digital Era Exam Questions With 100% Correct Answers 2024
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WGU D373 OA Marketing In The Digital Era Exam Questions With 100% Correct Answers
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Marketing in the Digital Era D373 WGU OA Questions And Answers
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Marketing in the Digital Era D373 WGU OA Questions And Answers
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Marketing in the Digital Era D373 WGU OA QUESTIONS AND ANSWERS (2024/2025) (VERIFIED ANSWERS)
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Marketing in the Digital Era D373 WGU OA QUESTIONS AND ANSWERS (2024/2025) (VERIFIED ANSWERS) Marketing in the Digital Era D373 WGU OA QUESTIONS AND ANSWERS (2024/2025) (VERIFIED ANSWERS) Marketing in the Digital Era D373 WGU OA QUESTIONS AND ANSWERS (2024/2025) (VERIFIED ANSWERS) Marketing in the Digital Era D373 WGU OA QUESTIONS AND ANSWERS (2024/2025) (VERIFIED ANSWERS) Marketing in the Digital Era D373 WGU OA QUESTIONS AND ANSWERS (2024/2025) (VERIFIED ANSWERS)
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BEST ANSWERS Marketing in the Digital Era D373 WGU OA 100% VERIFIED ANSWERS 2024/2025 CORRECT
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QUESTIONS AND ANSWERS
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WGU D373 Final Exam Review (Latest 2024/ 2025 Update) Marketing in the Digital Era | Questions and Verified Answers|100% Correct| Grade A
- Exam (elaborations) • 41 pages • 2024
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WGU D373 Final Exam Review (Latest 2024/ 2025 Update) Marketing in the Digital Era | Questions and Verified Answers|100% Correct| Grade A 
 
Q: Marketing Mix (4 P's of marketing) 
 
 
Answer: 
 Price, Place (distribution), Promotion, Product. These are parameters the marketer controls to best appeal to the target market. 
 
 
 
Q: Expanded Marketing Mix (7 P's of marketing) 
 
 
Answer: 
 Product, price, place (distribution), promotion, people, physical evidence, process 
 
 
 
Q: What is a va...
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WGU D373 Final Exam (Latest 2024/ 2025 Update) Marketing in the Digital Era | Questions and Verified Answers|100% Correct| Graded A
- Exam (elaborations) • 16 pages • 2024
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WGU D373 Final Exam (Latest 2024/ 2025 Update) Marketing in the Digital Era | Questions and Verified Answers|100% Correct| Graded A 
 
Q: Which description accurately represents a subscribed audience? 
 
 
Answer: 
 Someone who gives permission to receive marketing information from a company 
 
 
 
Q: Which results-based measurement category is often identified as a key performance indicator (KPI)? 
 
 
Answer: 
 Conversions 
 
 
 
Q: true or false: Conversational marketing leverages chatbots to...
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