Consumer behavior - Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Consumer behavior? On this page you'll find 6006 study documents about Consumer behavior.
Page 4 out of 6.006 results
Sort by
-
Consumer Behavior Building Marketing Strategy 14e David Mothersbaugh, Delbert Hawkins (Test bank)
- Exam (elaborations) • 854 pages • 2023
- Available in package deal
-
- $29.49
- 1x sold
- + learn more
Consumer Behavior Building Marketing Strategy 14e David Mothersbaugh, Delbert Hawkins (Test bank) 
 
Consumer Behavior Building Marketing Strategy 14e David Mothersbaugh, Delbert Hawkins (Test bank)
-
Samenvatting consumer behavior 2023
- Summary • 71 pages • 2023
-
- $5.94
- 4x sold
- + learn more
Samenvatting van de lessen consumer behavior 2022-2023. Het is opgebouwd uit eigen notities en de slides. Ook de 2 gastcolleges zijn erin verwerkt. Het vak wordt gedoceerd door prof Barbara Biers and Dr Clara Cutello. Indien je me op Facebook stuurt "Stef Bertels" kan je het aankopen voor 4euro maar.
-
Solutions Manual for Consumer Behavior: Building Marketing Strategy 14th Edition by David Mothersbaugh, Delbert Hawkins, Susan Bardi Kleiser
- Exam (elaborations) • 241 pages • 2023
-
- $26.49
- 2x sold
- + learn more
Solutions Manual for Consumer Behavior: Building Marketing Strategy 14th Edition by David Mothersbaugh, Delbert Hawkins, Susan Bardi Kleiser
-
Consumer Behavior, 7e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank)
- Exam (elaborations) • 267 pages • 2023
- Available in package deal
-
- $29.49
- 1x sold
- + learn more
Consumer Behavior, 7e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank) 
 
Consumer Behavior, 7e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank)
-
Complete Test Bank Consumer Behavior Building Marketing Strategy 14th Edition Mothersbaugh Questions & Answers with rationales (Chapter 1-20)
- Exam (elaborations) • 854 pages • 2022
-
- $24.49
- 6x sold
- + learn more
Consumer Behavior Building Marketing Strategy 14th Edition Mothersbaugh Test Bank 
Complete Test Bank Consumer Behavior Building Marketing Strategy 14th Edition Mothersbaugh Questions & Answers with rationales (Chapter 1-20) 
 
PDF File 
All Pages 
All Chapters 
Grade A+ 
 
GRADEXAM
Fear of missing out? Then don’t!
-
Summary Marketing for premasters 2nd Midterm Tilburg University 8th edition
- Summary • 32 pages • 2023
-
Available in package deal
-
- $6.41
- 23x sold
- + learn more
Summary Marketing for premasters 2nd Midterm Tilburg University, chapter 7 until 14. Regarding the book consumer behavior 8th edition.
-
Test Bank for Microeconomics, 23rd Edition by Campbell McConnell
- Exam (elaborations) • 3982 pages • 2023
-
- $29.49
- 23x sold
- + learn more
Test Bank for Microeconomics, 23rd Edition 23e by Campbell McConnell, Stanley Brue and Sean Flynn. Full Chapters test bank are included (Chapter 1 to 28) 
 
PART ONE: INTRODUCTION TO ECONOMICS AND THE ECONOMY 
Chapter 1: Limits, Alternatives, and Choices 
Chapter 2: The Market System and the Circular Flow 
 
PART TWO: PRICE, QUANTITY, AND EFFICIENCY 
Chapter 3: Demand, Supply, and Market Equilibrium 
Chapter 4: Market Failures Caused by Externalities and Asymmetric Information 
Chapter 5: ...
-
Book summary Consumer Behavior
- Summary • 43 pages • 2023
-
Available in package deal
-
- $11.89
- 3x sold
- + learn more
Book summary of the required chapters for Consumer Behavior
-
summary of all necessary materials for Consumer Behavior
- Summary • 33 pages • 2022
-
- $7.02
- 15x sold
- + learn more
summary of all necessary materials for Consumer Behavior; lecture notes, seminar notes, knowledge clips, articles, book.
-
MKTG 4204 Consumer Behavior Final Exam notes
- Exam (elaborations) • 11 pages • 2023
-
- $9.49
- 1x sold
- + learn more
CB Study Guide for Final Exam 
Test is comprehensive but mostly from Chapters 9-16 
Why is value important to shoppers? 
 Value is what consumers ultimately pursue, because valuable actions address motivations that 
manifest themselves in needs and desires. Value captures how much gratification a consumer 
receives from consumption. 
Compare hedonic and utilitarian value. 
o Utilitarian Value- 
 Derived from a product that helps the consumer solve problems and accomplish 
tasks that are a ...
Do you wonder why so many students wear nice clothes, have money to spare and enjoy tons of free time? Well, they sell on Stuvia! Imagine your study notes being downloaded a dozen times for $15 each. Every. Single. Day. Discover all about earning on Stuvia