Marketing manageme - Study guides, Class notes & Summaries

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Solution Manual For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. Speh Douglas Hoffman Solution Manual For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. Speh Douglas Hoffman
  • Solution Manual For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. Speh Douglas Hoffman

  • Exam (elaborations) • 44 pages • 2024
  • Solution Manual for Business Marketing Management 13th Edition Michael D. Hutt, Thomas W. Speh, Douglas Hoffman Solution Manual For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. Speh Douglas Hoffman
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Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes
  • Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes

  • Summary • 31 pages • 2024
  • This summary includes all obligatory course materials: - Full textbook Persuasive Advertising by Scott Armstrong - Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker - Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis - Articles from Goldenberg This summary also includes the most important lecture notes. Notes from the guest lecture are NOT included. Good luck with the exam! :)
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A Preface To Marketing Management 15th Edition By Paul Peter, James Donnelly (Test Bank)
  • A Preface To Marketing Management 15th Edition By Paul Peter, James Donnelly (Test Bank)

  • Exam (elaborations) • 1080 pages • 2023
  • A Preface To Marketing Management, 15e Paul Peter, James Donnelly (Test Bank) A Preface To Marketing Management, 15e Paul Peter, James Donnelly (Test Bank)
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Test Bank for Marketing Management, 4th Edition by Greg Marshall
  • Test Bank for Marketing Management, 4th Edition by Greg Marshall

  • Exam (elaborations) • 440 pages • 2023
  • Test Bank for Marketing Management 4e 4th Edition by Greg Marshall, Mark Johnston. ISBN-13: 1917 Full Chapters test bank included Part One: Discover Marketing Management CHAPTER 1: Marketing in Today’s Business Milieu CHAPTER 2: Marketing Foundations: Global, Ethical, Sustainable CHAPTER 3: Elements of Marketing Strategy, Planning, and Competition Part Two: Use Information to Drive Marketing Decisions CHAPTER 4: Market Research Essentials CHAPTER 5: CRM, Big Data, and Ma...
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Instructor Manual For Marketing Management 15th Edition By Philip Kotler Kevin Lane Keller (All Chapters, 100% Original Verified, A+ Grade)
  • Instructor Manual For Marketing Management 15th Edition By Philip Kotler Kevin Lane Keller (All Chapters, 100% Original Verified, A+ Grade)

  • Exam (elaborations) • 326 pages • 2024
  • Instructor Manual For Marketing Management 15th Edition By Philip Kotler Kevin Lane Keller (All Chapters, 100% Original Verified, A+ Grade) Instructor Manual For Marketing Management 15th Edition By Philip Kotler Kevin Lane Keller (All Chapters, 100% Original Verified, A+ Grade)
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Solutions for Global Marketing Management, 9th Edition Kotabe (All Chapters included)
  • Solutions for Global Marketing Management, 9th Edition Kotabe (All Chapters included)

  • Exam (elaborations) • 333 pages • 2023
  • Complete Solutions Manual for Global Marketing Management, 9th Edition by Masaaki Kotabe, Kristiaan Helsen ; ISBN13: 9781119888727. (Full Chapters included Chapter 1 to 20). ***There is no IM available by publisher for Ch 16..Long Cases Answers included. 1. Globalization Imperative. 2. Economic Environment. 3. Financial Environment. 4. Global Cultural Environment and Buying Behavior. 5. Political and Legal Environment. 6. Global Marketing Research. 7. Global Segmentation and Positioning. ...
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Summary Marketing Strategy: lectures | MSc Marketing Management | Erasmus University  - RSM
  • Summary Marketing Strategy: lectures | MSc Marketing Management | Erasmus University - RSM

  • Summary • 11 pages • 2024
  • Summary of all the lectures of Marketing Strategy. This summary includes lecture notes and screenshots of the most important figures from the slides. I have updated the summary after the exam, so all important information is covered. The course Marketing Strategy was taught by Steven Sweldens and Serena D'Hooge in the master program Marketing Management at the Erasmus University (RSM).
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Test Bank For A Preface To Marketing Management 15th Edition By Paul Peter, James Donnelly (All Chapters, 100% Original Verified, A+ Grade)
  • Test Bank For A Preface To Marketing Management 15th Edition By Paul Peter, James Donnelly (All Chapters, 100% Original Verified, A+ Grade)

  • Exam (elaborations) • 1075 pages • 2024
  • Test Bank For A Preface To Marketing Management 15th Edition By Paul Peter, James Donnelly (All Chapters, 100% Original Verified, A+ Grade) Test Bank For A Preface To Marketing Management 15e By Paul Peter, James Donnelly (All Chapters, 100% Original Verified, A+ Grade)
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Marketing Management 303B Notes
  • Marketing Management 303B Notes

  • Summary • 147 pages • 2023
  • This document consists of information from the study guide along with the lectures notes made during the course of the semester Please support my profile by leaving a review!
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Instructor Manual for Marketing Management, 16th Edition by Philip Kotler,Kevin Lane Keller, Alexander Chernev Instructor Manual for Marketing Management, 16th Edition by Philip Kotler,Kevin Lane Keller, Alexander Chernev
  • Instructor Manual for Marketing Management, 16th Edition by Philip Kotler,Kevin Lane Keller, Alexander Chernev

  • Exam (elaborations) • 234 pages • 2024
  • Instructor Manual for Marketing Management, 16th Edition by Philip Kotler,Kevin Lane Keller, Alexander Chernev
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