Mar3231 hopkins - Study guides, Class notes & Summaries
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MAR3231 FSU Hopkins Exam 4 Questions With Correct Solutions, Already Passed!!
- Exam (elaborations) • 29 pages • 2024
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YETI & its competitors - Answer-Even though there are competitors in the market, Yeti is confident in its 
overall brand 
What do these companies have in common? 
Michael Kors, Justice, Zulily, Coach, Burberry, Macy's & JC Penny - Answer-All of these companies are 
getting sued because of a pricing issue 
- Regards outlet pricing 
Outlet Model of Retail - Answer-Used to send excess inventory and flawed inventory to outlet stores to 
be sold at discounted prices 
Current Outlet Model of Retail -...
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MAR3231 FSU Hopkins Exam 1 Questions And Answers (Updated And Verified)
- Exam (elaborations) • 30 pages • 2024
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MAR3231 FSU Hopkins Exam 1 Questions 
And Answers (Updated And Verified) 
Retailing - answerEncompasses the business activities involved in selling goods and services 
to consumers for their personal, family, or household use. It includes every sale to the final 
consumer. 
OR 
How firms deliver products to end users. 
Ideal Retailer - answer- People person 
- Flexible 
- Be decisive 
- Have analytical skills 
- Have stamina 
Durable good stores - answerMotor vehicles & parts dealers, furniture,...
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MAR3231 FSU Hopkins Exam 1 Questions And Answers (Updated And Verified)
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Issues in Retailing - answer- How can we best serve our customers while earning a fair 
profit? (race to the bottom) 
- How can we stand out in a highly competitive environment where consumers have so many 
choices? (Paradox of Choice) 
- How can we grow our business while retaining core loyal customers? 
- Communicating with millennials 
Paradox of Choice - answer- Less is more 
- Too much choice is stressful 
- 30% bought jam w/ less choices 
- 3% bought jam w/ 24 choices 
Core Customer - answ...
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MAR3231 FSU Hopkins Exam 4 Questions And Answers (Updated And Verified)
- Exam (elaborations) • 25 pages • 2024
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MAR3231 FSU Hopkins Exam 4 Questions 
And Answers (Updated And Verified) 
YETI & its competitors - answerEven though there are competitors in the market, Yeti is 
confident in its overall brand 
What do these companies have in common? 
Michael Kors, Justice, Zulily, Coach, Burberry, Macy's & JC Penny - answerAll of these 
companies are getting sued because of a pricing issue 
- Regards outlet pricing 
Outlet Model of Retail - answerUsed to send excess inventory and flawed inventory to outlet 
s...
-
MAR3231 Exam 2 Questions And Answers 100% Verified
- Exam (elaborations) • 13 pages • 2024
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MAR3231 Exam 2 Questions And Answers 
100% Verified 
Destination Retailer - answer-Combination of price-orientated, cost-efficient, exclusive 
merchandise, superior customer service. 
-People will drive long distance. 
-Ex: Trader Joes, Ikea, Bass Pro Shop 
-Hopkins Ex: American Girl Store. 
The Wheel of Retailing - answer-Describes how retailers capture market share and create 
brand value. 
Ex: Kmart 
Low-end strategy - answer-Low prices. 
-Limited Facilities. 
-Price-sensitive consumer. 
Medi...
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MAR3231 Exam 1 Hopkins FSU
- Exam (elaborations) • 6 pages • 2024
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MAR3231 Exam 1 Hopkins FSU
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MAR3231 Exam 2 Questions And Answers 100% Verified
- Exam (elaborations) • 13 pages • 2024
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MAR3231 Exam 2 Questions And Answers 
100% Verified 
Destination Retailer - answer-Combination of price-orientated, cost-efficient, exclusive 
merchandise, superior customer service. 
-People will drive long distance. 
-Ex: Trader Joes, Ikea, Bass Pro Shop 
-Hopkins Ex: American Girl Store. 
The Wheel of Retailing - answer-Describes how retailers capture market share and create 
brand value. 
Ex: Kmart 
Low-end strategy - answer-Low prices. 
-Limited Facilities. 
-Price-sensitive consumer. 
Medi...
-
MAR3231 Exam 2 Questions And Answers 100% Verified
- Exam (elaborations) • 13 pages • 2024
- Available in package deal
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MAR3231 Exam 2 Questions And Answers 
100% Verified 
Destination Retailer - answer-Combination of price-orientated, cost-efficient, exclusive 
merchandise, superior customer service. 
-People will drive long distance. 
-Ex: Trader Joes, Ikea, Bass Pro Shop 
-Hopkins Ex: American Girl Store. 
The Wheel of Retailing - answer-Describes how retailers capture market share and create 
brand value. 
Ex: Kmart 
Low-end strategy - answer-Low prices. 
-Limited Facilities. 
-Price-sensitive consumer. 
Medi...
-
MAR3231 FSU Hopkins Exam Bundle
- Package deal • 2 items • 2024
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- $17.99
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MAR3231 FSU Hopkins Exam Bundle
-
MAR3231 Exam 2 Questions And Answers 100% Verified
- Exam (elaborations) • 13 pages • 2024
- Available in package deal
-
- $12.49
- + learn more
MAR3231 Exam 2 Questions And Answers 
100% Verified 
Destination Retailer - answer-Combination of price-orientated, cost-efficient, exclusive 
merchandise, superior customer service. 
-People will drive long distance. 
-Ex: Trader Joes, Ikea, Bass Pro Shop 
-Hopkins Ex: American Girl Store. 
The Wheel of Retailing - answer-Describes how retailers capture market share and create 
brand value. 
Ex: Kmart 
Low-end strategy - answer-Low prices. 
-Limited Facilities. 
-Price-sensitive consumer. 
Medi...
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