Bcg growth share matrix - Study guides, Class notes & Summaries

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BYU MARKETING 201 EXAM 1
  • BYU MARKETING 201 EXAM 1

  • Exam (elaborations) • 6 pages • 2024
  • BCG Growth-Share Matrix - Answer-Cash Cow - High market share, low market Growth Stars - High market share, high market growth ?'s - High market growth, Low market share Dog - Low market growth, low market share Corporate Strategy - Answer-Asks the question - What businesses should we be in? Strategic Business Unit Strategy - Answer-Asks - How do we compete effectively against the competitors? Functional Strategy - Answer-strategy by which managers in specific areas decide how best ...
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MGT 103 Midterm Review Demil; Questions  and Answers 100% Pass
  • MGT 103 Midterm Review Demil; Questions and Answers 100% Pass

  • Exam (elaborations) • 8 pages • 2024
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  • MGT 103 Midterm Review Demil; Questions and Answers 100% Pass Overall marketing department Correct answer-discover consumer needs through research --> satisfy consumer needs through 4ps marketing program --> create products, services, ideas --> put them out into the market to potential consumers --> gather information about their needs --> redo cycle BCG Matrix differences where do we spend the most money? Correct answer-1. Question Marks (apple watch) Low share- hig...
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D077 Concepts In Marketing, Sales, And Customer Contact Questions And Answers 100% Verified.
  • D077 Concepts In Marketing, Sales, And Customer Contact Questions And Answers 100% Verified.

  • Exam (elaborations) • 15 pages • 2024
  • D077 Concepts In Marketing, Sales, And Customer Contact Questions And Answers 100% Verified. TIna worked with a packaging company, Company X, to create a new method for processing mixed paper waste into recyclable product for resale. Another packaging company, Company Y, a competitor of Company X, has also approached and offered to help Ana develop recyclable product for resale. Ana knows that helping Company Y will automatically reveal the newly learned techniques to its competitor,...
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MAN 3025 EXAM 2 FGCU QUESTIONS AND CORRECT ANSWERS LATEST 2024/2025 GRADED A+ .
  • MAN 3025 EXAM 2 FGCU QUESTIONS AND CORRECT ANSWERS LATEST 2024/2025 GRADED A+ .

  • Exam (elaborations) • 14 pages • 2024
  • MAN 3025 EXAM 2 FGCU QUESTIONS AND CORRECT ANSWERS LATEST 2024/2025 GRADED A+ . 2 / 8 1. Strategic Positioning/ Sustainable Competitive Advantage: 2. Strategic Management: a process that involves managers from all parts of theorganization in the formulation and the implementation of strategies and strategicgoals 3. Strategic Analysis: the process of analyzing the organization, the environment, and the organization's competitive position and current strategies 4. strategy formulation: ...
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BMGT Exam 2 (Ch.7-12) || with 100% Accurate Solutions.
  • BMGT Exam 2 (Ch.7-12) || with 100% Accurate Solutions.

  • Exam (elaborations) • 15 pages • 2024
  • A correct answers Which is the best question to ask when starting the strategic management process? A) "What is our mission?" B) "How well are we currently doing?" C) "How can we get where we want to be?" D) "Why aren't we doing better?" B correct answers The ability of a firm to consistently outperform its rivals is called ___________. A) vertical integration B) competitive advantage C) strategic intent D) core competency B correct answers General Electric is a complex co...
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Product Manager Certification – AIPMM Exam Questions and Answers 100% Pass
  • Product Manager Certification – AIPMM Exam Questions and Answers 100% Pass

  • Exam (elaborations) • 24 pages • 2024
  • Product Manager Certification – AIPMM Exam Questions and Answers 100% Pass Agile - Answer- An umbrella term used to describe a group of iterative incremental product development principles and methodologies that support the Agile Manifesto Agile Manifesto - Answer- A conceptual framework that emphasizes four central values and twelve supplemental principles encompassing an iterative and people orientated approach to product development. (Also called the Manifesto for Agile Software Deve...
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ARE 112 FINAL 1 EXAM 2024 WITH 100% CORRECT ANSWERS
  • ARE 112 FINAL 1 EXAM 2024 WITH 100% CORRECT ANSWERS

  • Exam (elaborations) • 10 pages • 2024
  • 1. Internal and external analysis is found in: a. BCG Growth-Share Matrix b. MECE c. Balance Scorecard d. ERP and CRM analysis e. SWOT Answer - e 3. One of the barriers to successful emotional intelligence discussed in class was: a. increased amounts and complexity of information b. lack of strategic thinking c. unawareness that emotional intelligence can be measured d. the encoding/decoding approach Answer - a 5. The idea of EI is from: a. two of the answers are corre...
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Product Manager Certification - AIPMM Review Practice Exam Questions 2024.Graded A+
  • Product Manager Certification - AIPMM Review Practice Exam Questions 2024.Graded A+

  • Exam (elaborations) • 20 pages • 2024
  • Product Manager Certification - AIPMM Review Practice Exam Questions 2024.Graded A+ Agile - correct answer An umbrella term used to describe a group of iterative incremental product development principles and methodologies that support the Agile Manifesto Agile Manifesto - correct answer A conceptual framework that emphasizes four central values and twelve supplemental principles encompassing an iterative and people orientated approach to product development. (Also called the Manifesto for A...
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BUSML 3250 Exam 1 with 100% Correct Answers
  • BUSML 3250 Exam 1 with 100% Correct Answers

  • Exam (elaborations) • 21 pages • 2024
  • BUSML 3250 Exam 1 with 100% Correct Answers What is marketing? - answerThe process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return Marketing Process - answer1st 4 steps create value for customers, last step captures value from customers Understand marketplace and customer needs and wants Design a customer-driven marketing strategy Construct an integrated marketing program that delivers superior value...
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GMS 723 Final Exam Terms with Complete Solutions
  • GMS 723 Final Exam Terms with Complete Solutions

  • Exam (elaborations) • 7 pages • 2024
  • GMS 723 Final Exam Terms with Complete SolutionsGMS 723 Final Exam Terms with Complete SolutionsGMS 723 Final Exam Terms with Complete SolutionsGMS 723 Final Exam Terms with Complete Solutions Andean Pact - ANSWER-A customs union between Bolivia, Colombia, Peru, and Ecuador Anti-Dumping - ANSWER-Tax charged on an imported product that is priced below normal market prices or below cost ASEAN (Association of Southeast Asian Nations) - ANSWER-A free trade agreement between Indonesia, Thailan...
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