Ucla comm 10 final stuvia - Study guides, Class notes & Summaries
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UCLA COMM 10 FINAL(2023-2024)Questions And Answers 100% Correct!!
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Primary vs. Secondary Media - ANSWERSomething you focus your attention on, vs. something you pay attention to secondarily, while primarily involved in something 
 
Content function - ANSWERA function based on what the medium conveys. 
Ex: the weather channel tells us what to wear on a given day. 
 
Medium function - ANSWERA function based on how the medium is used. 
Ex: the movies provide a place to go on a date, not only used to watch the movie, go for the experience. 
 
Manifest function - ANS...
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UCLA Comm 10 Final(2023-2024)Questions And Answers 100% Correct!!
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20th Century - ANSWERGreatest boom 
Invention of digital medias (wake up to clock radio, watch netflix etc.) 
"massiest of mass media is TV" 
 
Mass Media distinction: Content - ANSWERSpecific info you need/ want (The "vote guide" in a newspaper, The weather determines how you'll dress in a day) 
 
Mass Media distinction: Medium - ANSWERSomething tied to the general nature of the medium, or conditions of its use. (Movie theater provides the function of a date no matter the content of the mo...
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UCLA COMM 10 FINAL : Questions And Answers 100% Correct!!
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5 Storage Related Issues - ANSWER(CLARP) Capacity, Longevity, Accessibility, Reproducibility, Portability 
 
C (CLARP) - ANSWER(Storage Related Issues) Capacity: how MUCH can be stored (i.e. books can hold much more info than cave paintings) MINIATURIZATION of content has aided capacity & portability (i.e. USB can hold a lot of info in a small amount of space) 
 
L (CLARP) - ANSWER(Storage Related Issues) Longevity: how LONG it'll last (i.e. cave paintings/Egyptian hieroglyphics have lasted a l...
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ucla comm 10 suman final (lecture)Questions And Answers 100% Correct!!
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content function - ANSWERfunction of the media is tied to the content of what you are watching 
ex: weather channel influences what we wear to school that day 
 
medium function - ANSWERrelated to the use of the media 
ex: mating function: movies provide a place for people to get to know each other but the content is unimportant 
 
manifest - ANSWERobvious, intended functions 
ex: listening to news to become informed 
 
latent - ANSWERsubconscious functions 
ex: watching the news to avoid your r...
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Comm 10 final ucla part (2023-2024)Questions And Answers 100% Correct!
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traditional 
tabloid 
advocacy 
entertainment - ANSWEREntman's four categories of journalism 
 
standards 
accuracy 
balance 
holding government accountable 
advertising - ANSWERways to distinguish categories 
 
standards - ANSWERrelying on people with basis to be believed 
 
accuracy - ANSWERno mistakes 
 
balance - ANSWERequivalent treatment to contending sides of dispute 
 
holding government accountable - ANSWERdem watchdog 
separation of news from editorial 
 
advertising - ANSWERdegree to...
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