Pay per click ppc - Study guides, Class notes & Summaries
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HubSpot Digital Marketing Certification Exam Questions and Answers | Latest Update | 2024/2025 | 100% Pass
- Exam (elaborations) • 15 pages • 2024
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HubSpot Digital Marketing Certification 
Exam Questions and Answers | Latest 
Update | 2024/2025 | 100% Pass 
 
How can you use Google Analytics to track website performance? 
 By monitoring metrics such as traffic sources, user behavior, and conversion rates to 
evaluate and optimize website performance. 
 
What is the purpose of using landing pages in digital marketing? 
 To capture leads by offering a targeted value proposition and a form for users to provide 
their information. 
 
How does i...
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C779 Web Development Foundations Master Test 100% Correct
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C779 Web Development Foundations 
Master Test 100% Correct 
The ability for a computer to approximate a color by combining the RGB values. - 
Correct Answer ️️ -dithering 
A base-16 number system that allows large numbers to be displayed by fewer 
characters than if the number were displayed in the regular base- 10 system. In 
hexadecimal, the number 10 is represented as the letter A, 15 is represented as F, and 
16 is represented as 10. - Correct Answer ️️ -hexadecimal 
In a style sheet...
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Domain 2 of GMETRIX Latest Version Already Passed
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Domain 2 of GMETRIX Latest Version 
 
Already Passed 
 
Target Market The customer group to which a company markets its products/services too 
 
value proposition A statement that explains to customers why they should do business with 
your company 
 
Pricing The payment amount a company charges for the product/service they sell 
 
Primary Data Firsthand research like surveys, focus groups, interviews, statistical data, and is 
the most reliable type of data 
 
Secondary Data Commonly an interpr...
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CIS 105 - Final Exam Study Guide With Complete Solutions!
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______ comes about when we make judgments about the probability of an event under uncertainty. 
Framing Effect 
Over-confidence Bias 
Halo Effect 
Representative Heuristic - ANSWERSRepresentative Heuristic 
 
TRUE/FALSE? Bob wins the lottery. Since he knows the overall probability of winning the lottery is really low, he does not bother buying another ticket. This is an example of Base Rate Fallacy. - ANSWERSFalse 
 
_____ is a free linux-based mobile operating system. 
Windows 10: 
iOS 
Kindle ...
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MGT 6311 Digital Marketing Gatech SPRING Midterm EXAM STUDY GUIDE
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MGT 6311 gatech Midterm 
Digital Marketing 
Cluetrain Manifesto - correct answer A set of 95 theses organised as a call to action (CTA) for businesses operating within a newly connected marketplace, published in 1999. While some of the book's claims have failed to materialise, it was an early source of guidelines for social media and obtained a cult- 
like following 
 
Market share - correct answer In strategic management and marketing, market share is the percentage or proportion of the total ...
Too much month left at the end of the money?
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C779 Web Development Foundations Master Test, exam questions and answers
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dithering 
The ability for a computer to approximate a color by combining the RGB values. 
 
 
 
hexadecimal 
A base-16 number system that allows large numbers to be displayed by fewer characters than if the number were displayed in the regular base- 10 system. In hexadecimal, the number 10 is represented as the letter A, 15 is represented as F, and 16 is represented as 10. 
 
 
 
rule 
In a style sheet, a format instruction that consists of a specified selector and the properties and values app...
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MGT 6311 gatech Midterm Vocab Questions With 100% Accurate Answers
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MGT 6311 gatech Midterm Vocab Questions With 100% Accurate Answers 
Cluetrain Manifesto - ANS-A set of 95 theses organised as a call to action (CTA) for businesses operating 
within a newly connected marketplace, published in 1999. While some of the book's claims have failed 
to materialise, it was an early source of guidelines for social media and obtained a cultlike following 
Market share - ANS-In strategic management and marketing, market share is the percentage or 
proportion of the to...
-
MGT 6311 gatech Midterm Question and answers 2023/2024 verified to pass
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MGT 6311 gatech Midterm Question and answers 2023/2024 verified to pass 
Cluetrain Manifesto - correct answer A set of 95 theses organised as a call to action (CTA) for businesses operating within a newly connected marketplace, published in 1999. While some of the book's claims have failed to materialise, it was an early source of guidelines for social media and obtained a cult- 
like following 
 
Market share - correct answer In strategic management and marketing, market share is the percentag...
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Market Motive PPC Practitioner Test Exam Q&A 100% Pass
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Market Motive PPC Practitioner Test 
Exam Q&A 100% Pass 
Which of the following is NOT one of the three R's of Pay Per Click 
advertising: 
-Reach 
-Relevance 
-ROI 
-Research - Research 
Which of the following is NOT a stage in the buying cycle: 
-Awareness 
-Learn 
-Sell 
-Shop - Sell 
If you have a PPC ad that states "We have the best music toys ever made," 
which would be the most appropriate landing page for this ad: 
-A category page for musical toys 
-An individual product page f...
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MGT 6311 gatech Midterm Exam Graded A 2024
- Exam (elaborations) • 9 pages • 2024
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Cluetrain Manifesto - A set of 95 theses organised as a call to action (CTA) for businesses operating within a newly connected marketplace, published in 1999. While some of the book's claims have failed to materialise, it was an early source of guidelines for social media and obtained a cult- 
like following 
 
Market share - In strategic management and marketing, market share is the percentage or proportion of the total available market or market 
segment that is being serviced by a company. 
...
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