Digital marketing qa - Study guides, Class notes & Summaries

The email campaign, because the banner link was tagged with utm_nooverride=1 - ANSWER You launch two marketing campaigns simultaneously. One is an email campaign in which you tag the inbound link with utm_nooverride=1. The other is a banner campaign in which you also tag the inbound link with utm_nooverride=1. If a visitor first clicks through on the email link and later clicks through on the banner link, which source will QA apply to the second visit? No personally identifiable information i...

Which of the following is not a good idea to have in a brainstorming session? Send meeting invites with a clear agenda in advance. Have an experienced facilitator lead the session. Allow people to criticisms openly for the ideas so that there will be constructive discussion. Have a diverse group so as to consider many different perspectives. - ANSWER-Allow people to criticisms openly for the ideas so that there will be constructive discussion. Brainstorming sessions are used for u...

Which of the following is not a good idea to have in a brainstorming session? Send meeting invites with a clear agenda in advance. Have an experienced facilitator lead the session. Allow people to criticisms openly for the ideas so that there will be constructive discussion. Have a diverse group so as to consider many different perspectives. - Correct answerAllow people to criticisms openly for the ideas so that there will be constructive discussion. Brainstorming sessions are used for us...

Biometrics A method of verifying an individual's identity based on measurement of the individual's physical features or repeatable actions where those features and or actions are both unique to that individual and measurable. (21 CFR, Sec. 11.3) Closed System An environment in which system access is controlled by persons who are responsible for the content of electronic records that are on the system. (21 CFR, Sec. 11.3) Digital Signature An electronic signature based upon cry...

Phishing - fraudulent attempt to obtain sensitive information or data, by disguising oneself as a trustworthy entity in an electronic communication. Smishing - When someone tries to trick you into giving them your private information via a text or SMS message. Vishing - Using social engineering over the telephone system to gain access to private personal and financial information for the purpose of financial reward Spam - irrelevant or unsolicited messages sent to a large number of Inte...

Phishing - fraudulent attempt to obtain sensitive information or data, by disguising oneself as a trustworthy entity in an electronic communication. Smishing - When someone tries to trick you into giving them your private information via a text or SMS message. Vishing - Using social engineering over the telephone system to gain access to private personal and financial information for the purpose of financial reward Spam - irrelevant or unsolicited messages sent to a large number of Interne...