Attribute of a club store - Study guides, Class notes & Summaries

CMA Certification - CPCA EXAM |115 Questions| With Correctly Solved Solutions Which of the following statements describes a product that is incremental? -Answer-A product that adds variety of choice relative to other existing products Basic Industry Knowledge -Answer- which of the following is not a specific trend in category management -Answer-industry consolidation what is in store merchandising materials used to catch shoppers attention -Answer-POP When looking at channel dynamics whi...

CMA Certification - CPCA EXAM Questions With Complete Solutions Which of the following statements describes a product that is incremental? - answerA product that adds variety of choice relative to other existing products Basic Industry Knowledge - answer which of the following is not a specific trend in category management - answerindustry consolidation what is in store merchandising materials used to catch shoppers attention - answerPOP When looking at channel dynamics which one of thes...

CPCA Practice Test Exam Questions With Complete Solutions 1. Is the acronym GMROI important to the practice of category management? - answerNo 1. Is the acronym DSD in-store merchandising materials used to catch shopper's attention? - answerNo 1. Does referring to a product as incremental mean that the product is unavailable at the shelf or point of purchase? - answerNo 1. Which one of these statements best represents an attribute of a Club store? - answer1. a. Club stores offer a bette...

CMA Certification - CPCA EXAM Questions With Complete Solutions Which of the following statements describes a product that is incremental? - answerA product that adds variety of choice relative to other existing products Basic Industry Knowledge - answer which of the following is not a specific trend in category management - answerindustry consolidation what is in store merchandising materials used to catch shoppers attention - answerPOP When looking at channel dynamics which one of thes...

CPCA Practice Test Exam Questions With Complete Solutions 1. Is the acronym GMROI important to the practice of category management? - answerNo 1. Is the acronym DSD in-store merchandising materials used to catch shopper's attention? - answerNo 1. Does referring to a product as incremental mean that the product is unavailable at the shelf or point of purchase? - answerNo 1. Which one of these statements best represents an attribute of a Club store? - answer1. a. Club stores offer a bette...

CPCA Exam- Basic industry knowledge Questions With Complete Solutions • When looking at channel dynamics which one of these statements best describes the grocery channel? - answerGrocery stores have higher operating expenses creating higher overhead resulting in tighter margins and higher prices • Which of the following best describes why channel blurring is occurring in our industry? - answerAll of the above: increasing growth of alternative store formats, increased competition for c...

CPCA Practice Test Exam Questions With Complete Solutions 1. Is the acronym GMROI important to the practice of category management? - answerNo 1. Is the acronym DSD in-store merchandising materials used to catch shopper's attention? - answerNo 1. Does referring to a product as incremental mean that the product is unavailable at the shelf or point of purchase? - answerNo 1. Which one of these statements best represents an attribute of a Club store? - answer1. a. Club stores offer a bette...

Which of the following best represents the primary concerns driving shopper purchase decisions? - B. Quality, value, and convenience Which one of these statements best represents an attribute of a Club store? - A. Club stores tend to have less operating expenses and less overhead so prices are generally lower Which of the following best describes three in-store retail factors affected by SKU proliferation(too many SKU'S)? - A. Variety, placement, and space Category management was formally...

CPCA Exam- Basic industry knowledge Q & A • When looking at channel dynamics which one of these statements best describes the grocery channel? -Answer-Grocery stores have higher operating expenses creating higher overhead resulting in tighter margins and higher prices • Which of the following best describes why channel blurring is occurring in our industry? - Answer-All of the above: increasing growth of alternative store formats, increased competition for consumer spending, items carr...

CPCA Practice Test Quizzes & Answer 1. Is the acronym GMROI important to the practice of category management? -Answer-No 1. Is the acronym DSD in-store merchandising materials used to catch shopper's attention? - Answer-No 1. Does referring to a product as incremental mean that the product is unavailable at the shelf or point of purchase? -Answer-No 1. Which one of these statements best represents an attribute of a Club store? -Answer-1. a. Club stores offer a better value for consumers ...