MIS 15
American Public University Systems
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MIS 15-Management Information Systems chapter 9
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MIS 15-Management Information Systems chapter 9 
 
Management Information Systems: Managing the Digital Firm, 15e (Laudon) 
Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise 
Applications 
1) From your reading of the chapter's opening case, Skullcandy chose enterprise resource 
planning software from which of the following ERP vendors? 
A) Oracle 
B) SAP 
C) IBM 
D) Microsoft 
E) Infor Global Solutions 
Answer: B 
Difficulty: Easy 
AACSB: Analytical thinking 
LO: 9-1:...
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