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Principles of Marketing (MKTG2300)

Aurora University

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MKTG

MKTG

Charles W. Lamb, Joe F. Hair, Carl McDaniel

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MKTG 2300 Principles of Marketing Textbook Detailed Notes MKTG 2300 Principles of Marketing Textbook Detailed Notes

  • MKTG 2300 Principles of Marketing Textbook Detailed Notes

  • Summary • 12 pages • 2022
  • Based on the MKTG Principles Of Marketing Cengage Textbook, I have a detailed outline of chapter 2. I even included critical thinking questions which may potentially be in a future quiz or exam. The notes are in APA format, 12 point font, times new roman, and double spaced. There are also headings and subheadings for clarity. 10 pgs total.
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