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A cost-benefit analysis must be conducted to evaluate the medication tactics applicable to any Enterprise. The process involves all EXCEPT: 1) evaluating the direct and indirect consequences of the expenditures 2) setting aside the monetary value of all costs and benefits resulting from the expenditures during the process and then pricing the costs later 3) setting aside consideration of expected future costs and revenues accruing from the expenditures 4) All the above (Ans- se...

Chapter 10 MMC 2000 Florida State University Question and answers already passed Chapter 10 MMC 2000 The most common story about the Internet is that it is a product of what? - correct answer The cold war 1957; air force was interested in maintaining military's ability to transfer info around country even in area was destroyed by attack Batch processing - correct answer when computers worked on one thing at a time; not effective What was the first concept of computer technology? -...

FSU Exam 3 MMC 2000 Internet Florida State University Question and answers verified to passFSU Exam 3 MMC 2000 Internet What is the Command-and-control version of the origins of the Internet - correct answer The Internet is a product of the Cold War Batch Processing - correct answer When computers worked on one thing at a time (not effective) Time-Sharing - correct answer 1st concept of computer technology -To share processing power of one computer with multiple computers What i...

FSU MMC 2000 Exam 2 (Chapters 5, 6, 7, and 8) Florida State University Question and answers already passed FSU MMC 2000 Exam 2 (Chapters: 5, 6, 7, and 8) Magazines were a favorite of the __________ by the __________. (ch.5) - correct answer British elite, mid 1700's The two colonial printers in "the new world" were _________ and___________. (ch.5) - correct answer Andrew Bradford, Benjamin Franklin. In ____________, Andrew Bradford published __________ in ______________. (ch.5) - ...

MC 2000- Tad Odell LSU- Exam 1 Florida State University Question and answers 100% correct MC 2000- Tad Odell LSU- Exam 1 push media - correct answer producers control all media content - media consumers have fewer choices -example= 70's- had 3 options for news pull media - correct answer cyber media has so many channels that consumers have control of their choices -cable tv -available wherever and whenever consumers want them narrowcasting - correct answer creating content for a ...

MC 2000 Tad Odell LSU Florida State University Question and answers rated A+ MC 2000 Tad Odell LSU a strategic communication process that builds mutually beneficial relationships between organizations and their publics - correct answer Public Relations explicitly paying for media space or time in order to direct favorable attention to certain goods or services - correct answer advertisement differences between advertising and public relations - correct answer advertising is paid, PR...

MC 2000 Test 1 Tad Odell Florida State University Questions with complete solution MC 2000 Test 1 Tad Odell Which of the following best describes current consumer expectations about mass media? - correct answer All mass media should be available online, accessible through multiple technologies What has been the direct effect of pixelation? - correct answer People need only one device to access different media What is a key difference between push and pull models? - correct answer Pu...

MMC 2000 - Ch. 12 Florida State University Question and answers correctly solved MMC 2000 - Ch. 12 How much do US advertisers and marketers spend each year? - correct answer $500 billion nearly half the world's total Have commercial messages increased or decreased since 1971? - correct answer increased we encounter 5,000 commercial messages each day define advertising - correct answer mediated messages paid for by and identified with a business or institution that seeks to i...

MMC 2000 (FSU) Chapter 2 Florida State University Question and answers verified to passMMC 2000 (FSU) Chapter 2 Seismic shift in mass media. Encouraged by the _____, ______, and _____, media producers are having to find new ways to deliver content to increasingly _____ audiences. - correct answer Internet, digitalization, mobility fragmented Since media consumer is _______ shifting -media industries have to do business differently. - correct answer behavior This includes und...

mmc 2000 chapter 1 exam Florida State University Question and answers verified to passmmc 2000-chapter 1 exam feedback - correct answer any response interpersonal communication - correct answer communication between two or a few people encoding - correct answer the process of transforming a message into an understandable sign and symbol system decoding - correct answer the signs and symbols that have been encoded are now interpreted medium - correct answer the means of sending...