What are psychographics - Study guides, Class notes & Summaries

Certified Parks and Recreation Professional (CPRP) Exam 2024 REAL ACTUAL EXAM (ALL SOLVED SOLUTIONS). What are the minimum and maximum levels of maintenance standards for Parks and Recreation? Minimum level: Maintain area so it is safe Maximum level: Maximum occupant safety and comfort & a sensation of well-being Routine Maintenance Preserve or improve the appearance of a facility or equipment. Less frequent than housekeeping activities, vary by season and user preference. May be completed...

Certified Parks and Recreation Professional CPRP Exam Actual Test Q&A 2023/Certified Parks and Recreation Professional CPRP Exam Actual Test Q&A 2023 Benchmarking Correct ans - the process of comparing an organization's practices and technologies with those of other companies Rules Correct ans - Specific; direct participants and employees to act in a prescribed manner Policies Correct ans - broad and open to interpretation. Based on circumstances, set direction. Anti-discrimination is an...

Pearson Consumer Behavior 9th Edition Test Bank By Solomon, Main, White, Dahi And Simpson Chapter 1 1) A marketer who segments a population by age and gender is using to categorize consumers. A) demographics B) psychographics C) roles D) lifestyle 2) A consumer researcher who examines consumers' lifestyles and personalities is studying . A) demographics B) psychographics C) social class D) roles 3) The growth of consumption communities, which give members a forum for sharing opin...

Test Bank for CB 9th Edition by Barry J. Babin, Eric Harris. ISBN-13: 8205 Full Chapters test bank includes Multiple Choice questions with answers, True False. Contents Chapter 1: What Is CB and Why Should I Care? 1-1: Consumption and Consumer Behavior 1-2: The Ways in Which Consumers Are Treated 1-3: The CB Field’s Role in Business, Society, and for Consumers 1-4: Different Approaches to Studying Consumer Behavior 1-5: Consumer Behavior Is Dynamic Chapter 2: Value and the Consume...

CHAPTER Version A I. True or _________ 1. _________ 2. _________ 3. _________ 4. _________ 5. known as suppliers. II. Write down the letter of the answer that best answers the question or completes the statement. _________ 6. The term VFR travel refers to: A. Visiting Friends and Relatives B. Very Frequent Reservations C. Very Favorable Restrictions D. Trick question: VFR refers to nothing _________ 7. Which of the following is not a sector of the travel industry? A. Corporate t...

Why is social media an important part of inbound marketing? - ANS - social media has a one-toone medium you can use to market in a direct human way When you dig deeper into the development of your buyer persona, what type of information do you want to consider? - ANS - psychographics will provide you with valuable data that can differentiate your marketing from your competitors — and that's how you convert leads into customers and keep delighting your customers with your marketing. True ...

Brand equity correct answers refers to the consumer's perception of the level of quality for the company's product lines. Branding correct answers the process of creating an image for an organization. -Companies create equity for a product ad leverage that value to drive sales Brands correct answers tools that marketers use to identify their products and services and differentiate their products and services from those of competitors. Marcom mix/Marketing communications mix correct ...

What are the THREE characteristics of the hospitality industry that make it dynamic and challenging? Ans- Intangibility- No Test Drive Inseparability- Production and consumption Perishability- Cannot sell tomorrow What is the difference between demographics and psychographics? Ans- Demographics measure factors in the population (age, income, etc) Psychographics- different patterns of activities interest and opinions. Name ONE trend in hospitality and give specific examples of how it h...

What is Marketing? - Answer-An organizational function and a collection of processes designed to plan for, create, communicate and deliver value to custoemrs and build effective customer relationships in ways that benefit the organization and its stakeholders. Marketing is about: - Answer-Creating Exchanges Identity Connections Relationships Solving Customer Problems What are the 4 P's of Marketing - Answer-Product Price Promotion Place (Distribtuion) - A combination of factors ...

marketing - Answer-create, communicate, deliver VALUE -about consumers, creating value and connections -logo changes, name changes what can be marketed? - Answer-Goods Services Experiences Events Persons Places Properties Organizations Information Ideas What goes into customer value? - Answer-(segmenting, targeting, positioning) -> branding -> customer value strategy - Answer-consumer behavior, environment, market analysis tactics - Answer-Marketing mix: (product, pl...