Geb 3213 exam 2 trammel - Study guides, Class notes & Summaries

GEB 3213 Exam 2 Trammel Questions with correct Answers

GEB 3213 Exam 2 Trammel Questions With Complete Solutions how many central selling points should you have? three, no more than four incomplete comparison deliberate vagueness to mislead potential consumers (avoid this) aim to include guarantees (strengthen claims), enclosures, and testimonials (another persuasive strategy) things to do introduce and create interest, make it action oriented, assert central selling points, use evidence to convince, watch your language, aim to include gua...

GEB 3213 Exam 2 Trammell Questions with Correct Answers.

GEB 3213 Exam 1, trammel Questions And Answers All Verified clause - ANS string of language w/ subject and verb F.A.N.B.O.Y.S. - ANS For And Nor But Or Yet So action verb - ANS managing, analyzing, completing passive verb - ANS is, am, were, was camoflauged verbs - ANS -ion functional word - ANS express relations content word - ANS carry meaning connotative - ANS underlying meaning, perception denotative - ANS meaning by definition abstract - ANS intangible, conceptual concrete ...

GEB 3213 Exam 2 Trammel

GEB 3213 Exam 2 Trammel Questions With Complete Solutions When sending a message to a low context culture such as the U.S. a direct approach is the preferred method. The request is stated in the first paragraph When sending a message to a high context culture, use an indirect approach. The request is in the content Open with a statement of goodwill Be indirect, open build the relationship at the open and explain your situation. In Japan, you would want to open with almost a poetic gre...

GEB 3213 Exam 2 Trammell Questions and Answer

GEB 3213 Exam 2 Trammel 2023 logical appeal - ANSWER-taps into a consumer's desire for durability, convenience, or low prices emotional appeal - ANSWER-connect people's desire to be respected, praised, remembered, or appreciated (usually luxury items) AIDA format - ANSWER--used for sales messages, claim request, & proposals -great for when the consumer has not requested information -practice good ethics, don't make a promise you can't keep A -- grab reader's attention I -- in...

logical appeal - ️️taps into a consumer's desire for durability, convenience, or low prices emotional appeal - ️️connect people's desire to be respected, praised, remembered, or appreciated (usually luxury items) AIDA format - ️️-used for sales messages, claim request, & proposals -great for when the consumer has not requested information -practice good ethics, don't make a promise you can't keep A -- grab reader's attention I -- introduce and arouse interest in the ...

GEB 3213 Exam 2 Trammel Exam Questions with Complete Answers