Busm Questions With Solutions
According to the principles of scientific management, the best way to improve productivity is to:
use time-motion studies to find the best method of doing each job, then teach those
methods to employees
The business philosophy of "produce as much as you can beca...
According to the principles of scientific management, the best way to improve productivity is to:
use time-motion studies to find the best method of doing each job, then teach those
methods to employees
The business philosophy of "produce as much as you can because there is a limitless market" is
consistent with which of the following marketing eras? Production Era
Management is more progressive today. There is more emphasis on: Working in Teams
__________ is the art of utilizing organizational resources to accomplish goals at work.
Management
___________ is the management function that involves setting goals, strategies, and tactics for
achieving the organization's goals and objectives. Planning
Marketers define a ________ as any physical good, service, or idea that satisfies a want or need.
Product
, Busm Questions With Solutions
A firm's marketing mix refers to the combination of: strategies regarding product, price,
place, and promotion.
The personal satisfaction people feel when they have done a job well is a(n) __________ reward.
Intrinsic
Dividing tasks into smaller jobs is called: Job Specialization
The significant increase in consumer demand following World War II marked the beginning of
the: Marketing concept era
The concept of ____________ suggests that as a firm produces more, the average cost of goods
produced goes down. Economies of scale
The findings of the Hawthorne studies led researchers to look more closely at how
____________ could lead to better productivity The human side of motivation
While the four Ps help us remember the basics components of the _________, they don't have
significant relevance in the marketing process. Marketing Mix
, Busm Questions With Solutions
The best product development strategy for most firms is to: constantly monitor consumer
wants and needs and be willing to develop new products and adapt policies and services as those
consumer needs begin to change.
Rewards that come from someone else in recognition of good work are _________ rewards.
extrinsic
As a manager, two of Sylvia's strengths are her ability to communicate goals clearly, and her
ability to guide, coach, and motivate workers. Based on these strengths, __________ is a
management function that Sylvia is likely to be good at performing. Leading
__________ goods appeal to consumers who are willing to make an extra shopping effort to
acquire them. Specialty
One of the key functions of human resource management is: Recruiting
When consumers decide to purchase a particular product, they: consider the total
collection of benefits that the product offers.
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